An SEO lead is a potential client who has expressed an interest in your SEO services. They either find you first and get in touch, or you proactively reach out to them and offer your services. Ahrefs contributor Fraser McCulloch has published ‘SEO Leads: A 6-Step Guide on How to Get SEO Clients’. He says, “In this article, you’ll learn the definition of an SEO lead and the six steps to getting great leads. Step 1. Provide tailored SEO service for specific client segments The first step is creating or providing a tailored SEO service for particular industries. These services... [...]