Search Engine Journal has published a new e-book ‘SEO Strategy: A Full Year Blueprint’ featuring a 12-month plan broken down monthly to help strategize campaigns for you or your clients. The SEJ team says, “With this ebook, you will receive month-by-month guidance on how to improve website rankings and get ahead of your competitors. Month 1 — Onboarding Month 2 — Reporting, audits, and implementation Month 3 — Pillar content keyword research and content calendar Up to Month 12. Included is an editable 12-Month SEO Plan Template outlining the timing and tasks you need... [...]

Any website needs SEO. And newly launched websites need it badly. You should start working on your SEO plan as soon as you start thinking of launching a website. MOZ contributor Adriana Stein has published an article highlighting 10 essential steps to build an SEO strategy for your new website. She says, “If you’re ready to fast forward your baby website to an adult and beat the competition, just follow this SEO checklist for new websites! 1. Pick the right domain name (you can’t change it after!) The right domain name is associated with SEO equity, so aligning your company and brand... [...]

Your SEO strategy needs constant observation and changes. By adopting the latest and most appropriate tactics, you can make the most from it. WTF is SEO contributor Shelby has shared five useful strategies to strengthen your SEO strategy. . She says, “Today, we’ll go through five steps you can take immediately to see improvement in your search strategy. These are some of the first things I tell anyone to look at when it comes to auditing a site, particularly a news site. Make sure your site is indexed. This seems silly – “Of course my site is indexed!” You’re yelling at me right... [...]

Google has created many tools to supports SEO activities. By using them rightly, you can take your SEO performance to the next level. MOZ contributor Brie E Anderson has published an article highlighting five free Google tools to upgrade your SEO strategy. She says, “There’s plenty of room for paid tools in the SEO space — Moz is a prime example — but if you’re just getting started or lack the budget necessary for fancy tools, there are still many resources available. In this piece, we’re going to cover five of our favorite FREE Google tools, and how they can help you step up... [...]

Choosing the keywords you want to optimize your web page for can be critical for the success of that page in bringing you traffic and sales. It may be that you are choosing the wrong ones or, possibly, too many. Neil Patel has published a new video ‘Sometimes the Best SEO Strategy Is To ABANDON Some Keywords’ to help you make the most from your SEO efforts. He says, “I have 9 million visitors and now I’m trying to get less traffic. Today, I want to break down how sometimes the best SEO strategy is to abandon some keywords.” Neil Patel’s Blog  [...]

Search Engine Optimization (“SEO”) is an important component of your success in online marketing. Many online marketers fail to recognize the importance of SEO and therefore do not invest in it because they do not understand what it really means or how it can help them generate more traffic to their website. With more traffic, more sales come naturally. Here are some of the benefits of good SEO. First of all, it is important to understand that the main purpose of SEO is to increase search engine rankings so more people will see your listing. In order to achieve an effective traffic... [...]

SEO helps you improve your site’s organic traffic. A viable SEO strategy can help you to gain maximum from your online marketing efforts. The Know Agency has published an article highlighting 11 SEO tactics to create a winning SEO strategy. Know Agency team says, “An SEO strategy should inform the content you create (including webinars, ebooks, whitepapers, etc.), your website design, social media posts and strategy, and each page on your website. Remember, while SEO stands for search engine optimization, simply “doing” SEO is not enough. You need a strategy based on the fundamentals... [...]

When it comes to search engine optimization, you need to consider all the kinds of your presence on the web. Since Google has different approaches for all three formats, you need to work to get indexed all of them. MOZ has published a new Whiteboard Friday video ‘Desktop, Mobile, or Voice? (D) All of the Above’ featuring Dr. Peter J. Meyers. The MOZ team says, “Needless to say, we’re facing more and more complexity in our everyday work, and the answers to our questions are about as clear as mud. In the wake of the 2018 mobile-first index, and since more searchers are home... [...]

Every new situation that influences the world needs to be coped with in a unique way. Looking at the COVID-19 pandemic, you need to update your SEO strategy so that your business continues to grow with your consumer’s needs. Botify contributor Kameron Jenkins has shared an article on adapting your SEO strategy during this pandemic. Jenkins says, “Data is only as useful as the insights we glean from it and the actions we take as a result, so I asked Amy what SEOs should be doing right now to help the sites they manage adapt. She gave me four main actions to consider: 1. Update your Google... [...]

Google is more discriminating when they look at backlinks now. Having a lot of backlinks from junky, spammy sites doesn’t convey as much authority as just a few high-quality sites. With superior backlinks, your place in the rankings naturally rises. Nick and Monica Cooper have announced WP Link Booster, to help you get the backlinks that will really count toward your rankings. This new WordPrress plugin raises the prestige of all your backlinks, by: • Pinging your backlinks until they are indexed • Creating RSS feeds of your backlinks and submitting them to top RSS feed aggregators •... [...]