HubSpot Shares 70+ Social Media Demographics

Social media demographics vary widely, reflecting a diverse user base across age, gender, and geography. Young adults dominate platforms like Instagram and Snapchat, while Facebook sees a more balanced age distribution with a growing presence of older users. HubSpot contributor Martina Bretous has published an article featuring 70+ social media demographics for marketers in 2024. She says, “Here, we’ve compiled the state of social media demographics, optimized with the most important data you need to know about your audience and shaping your personas for 2024. General Social Media Demographics Roughly... [...]