When it comes to social media marketing, you have to think of Facebook, Instagram and YouTube. The combined user base of Instagram and YouTube is more than a billion. MarketingSherpa team has published a video ‘Social Media Marketing on YouTube and Instagram’ to help you improve your marketing on these two platforms. MarketingSherpa team says, “We interviewed Stephanie Buttermore, a cancer researcher with a Ph.D. in Cell Biology and Pathology who organically grew her social media fitness following to more than 430,000 subscribers on YouTube and more than 240,000... [...]

Sprout Social team has published a free toolkit called ‘Level Up Your Social Marketing for 2020’ to help you improve your social media marketing performance in the coming year. The toolkit contains templates and guides that will help you to create better social media campaigns. Sprout Social team says, “This free toolkit contains templates and guides to help you turn historical social data into actionable insights. Audit your 2019 social media marketing Which of your social media efforts worked and which didn’t Learn how to set SMART goals for your 2020 social marketing strategy Put... [...]

Quora is a 10-year old platform now and it has more than 300 million monthly users. You can use Quora for reaching your brand’s audience. You can establish your expertise on Quora and create a following. Ahrefs contributor Si Quan Ong has shared an article highlighting four ways you can use Quora to enhance your marketing. Ong says, “Facebook, Instagram, Twitter, LinkedIn, Reddit, Snapchat, Quora, and now TikTok. Let’s be honest: one of the biggest challenges facing businesses is figuring out which social channel to actually prioritize. Rather than convince you to be on Quora... [...]

According to a Statista study, the number of total social media users has reached 2.82 billion in 2019. We may expect even more people to use social media sites in the coming year. You need to have a strong strategy to take advantage of different social media platforms for promoting your business. Business 2 Community contributor Tiffany Fowel has shared five ways to build brand awareness using social media. Fowel says, “In this post, we’ll show you simple ways to use social media to help you establish a consistent brand that you can leverage as you connect with your prospects and customers... [...]

Social media channels are playing a pivotal role in today’s marketing activities. With clear goal setting and proper planning you can further improve your online business. Buffer contributor Alfred Lua has published a new podcast episode titled ‘9 Social Media Goals You Can Set for Your Business’ to help you use social media for business growth. Lua says, “The thing we love most at Buffer is to help you succeed at social media. And a key part of social media success is knowing which goals and targets to set for your team. Without goals, it’s hard to know exactly how... [...]

Getting your content shared on social media is one of the best ways to reach more people. In this process, the first step is to create content that is being liked by your target audience. Blogging Wizard contributor Adam Connell has shared 10 ways to get your content shared on social media platforms. Connell says, “Have you ever wondered how the top bloggers get so many social shares? We’ve all asked the question at some point. And sure, social share counts are a bit of a vanity metric but that’s only part of the story. The real truth is that awesome things happen when you get more shares... [...]

Your strong presence on social media can help in establishing your authority and enhance your business. Social Media Examiner team has published a new podcast episode ‘How to Use YouTube and Instagram to Establish Authority’ to help you rightly use YouTube and Instagram for better marketing. Michael Stelzner says, “Want to be known as the expert in your field? Wondering how video on Instagram and YouTube can help? To explore how to build rapport with any audience using YouTube and Instagram Stories, I interview Amanda Horvath on the Social Media Marketing Podcast. Amanda is... [...]

It is important to reach out your target audience at the right time. By doing this you are increasing the chances of conversion. To help you publish your social media content at the right time, Blogging Wizard contributor David Hartshorne has published an article highlighting seven useful social media scheduling tools. Hartshorne says, “There are thousands of social media tools which all do things slightly differently, so we’ve narrowed down the field for you. In this post, you’ll find the best social media scheduling tools that can help you save time and publish a balanced mix of content... [...]

Google Analytics platform helps you to track and analyze marketing data from organic traffic to paid results as well as specific pages on your site. AdEspresso team has published a new guide ‘Google Analytics For Social Media: How To Setup, Track, & Measure Your Results’ to help you use Google Analytics for improving your social media marketing. AdEspresso team says, “In this guide, we’ll show you everything you need to know to master Google Analytics, track your campaigns and traffic, and measure results. It will help you set up your account, install the... [...]

When you think of social media marketing, there are two leading platforms – Facebook and Instagram. With continuously rising number of users, it is always a win-win situation to promote your products here. Search Engine Journal contributor Mansi Dhorda has shared four secrets of Instagram marketing that can empower your e-commerce promotions. Dhorda says, “With around 80% of accounts following a business on Instagram, the platform has become a lucrative marketing tool for businesses, especially new ecommerce brands. Here are a few tips that’ll help new ecommerce stores make the most... [...]