The latest ‘Econsultancy’ blog post is titled “Analysing your competitors through social media monitoring”. Joel Windels says, “Social media monitoring can be used to perform various tasks in the advancement of your own brand. Generating leads, finding influencers and identifying key sites are just a few that could be mentioned.  However, what is often overlooked is how these tools can be used to analyze competitors. By keeping track of your competition you can become the leader in your chosen area of expertise. This article is aimed at explaining the methods that... [...]