Split testing, also known as A/B testing, involves comparing two versions of a webpage or campaign element to determine which performs better. It helps optimize user engagement, conversion rates, and overall effectiveness by analyzing real-time data from audience interactions. Semrush contributor Sean Collins has published an article explaining split testing. He says, “Here’s how split testing can directly benefit your business: Drives better results: Running A/B tests gives you concrete data on what leads to better performance. And you can apply what you learn to future content. Guides... [...]

Split Test Monkey lets you test, track and tweak your ad campaigns and sales processes, based on data, not guesses. Some headlines work well; others don’t. Some graphics work well; others don’t. Some benefits work well; others don’t. You’ll never know which work best for you unless you test. You need to figure out what’s working so you can invest your time and money into the things that work the best. And you need to find out what’s not working so you can either dump those things or fix them. People who are successful product vendors don’t guess about... [...]

The latest ‘iMarketing Insider’ blog post is titled “Lead Generation Software”. [‘iMarketing Insider’ Blog] […]  [...]

Andy says, “Presume. Assume. Presuppose. Surmise, Guess……Arrogance.The results of this A/B Split test SUGGEST a lot of things. But they PROVE something even more profound:”. [Andy Jenkins’ Blog] […]  [...]

The latest ‘iMarketing Insider’ blog post is titled “The Missing Link For Small Business Owners”. ‘iMarketing Insider’ latest blog post: The Missing Link For Small Business Owners Viper says, “You! Here’s how I figured it out: Recently I went to visit my family in sunny Florida. While they aren’t retired quite yet, my entire family moved there from NJ after I graduated from college and joined the military because they loved that area so much”. The Missing Link For Small Business Owners ‘iMarketing Insider’ Blog  [...]

‘iMarketing Insider’ latest blog post is titled “Split Testing and Real Video Split Test Results”. [‘iMarketing Insider’ Blog] […]  [...]