Search Engine Journal has published its third annual State Of SEO report. It offers insights to guide your SEO strategy in 2024. The SEJ team says, “This year, rapidly developing technology and competition have shaken things up in a major way. There were three key disruptors to the SEO industry that made the most notable impact: E-E-A-T and content production challenges.  SEO professionals reported that content production and strategy are where they focus, and struggle, most in their jobs. Google recently updated its quality rater guidelines, adding experience to expertise, authoritativeness,... [...]

Search Engine Journal has published its newest report titled ‘State of SEO 2024’. The SEJ team says, “The third annual State Of SEO report has the insights you need to guide your SEO strategy next year. If you want to know what’s actually happening in the world of SEO, how it’s changed over the last year, and which tactics are making big impacts – go straight to the source. That’s what we did. We surveyed 3,890 SEO professionals of various backgrounds, jobs, levels of experience, and income to identify the latest trends and evolutions within the industry. And now, you... [...]

SEO will continue to evolve in 2024, adapting to technological advancements and changing user behaviors. Search Engine Journal has published ‘State of SEO 2024: Disruptions, AI & Content Strategies’. The SEJ team says, “There were three key disruptors to the SEO industry that made the most notable impact: E-E-A-T and content production challenges.  SEO professionals reported that content production and strategy are where they focus, and struggle, most in their jobs. Google recently updated its quality rater guidelines, adding experience to expertise, authoritativeness, and... [...]

Search Engine Journal has published ‘State Of SEO 2024: In-House Report’. The SEJ team says, “In our second annual In-House SEO report, we offer essential first-party data and insights to give you a competitive edge throughout the remainder of 2023 and beyond. Download your copy for these in-house specific insights: Career experience and hiring trends within SEO. Impacts of AI technology on SEO. Challenges, focus areas, and business opportunities. Industry predictions and how in-house SEO teams plan the next 12 months. Key points of concern for in-house pros, including:... [...]

Search Engine Journal has published the latest episode of the Search Engine Journal Show podcast ‘The State Of SEO 2024: Disruptions And Opportunities’ featuring Ben Steele. Loren Baker says, “Using data gathered from 3,890 SEO professionals for our annual State of SEO report, we’re ready to give you new insights on the disruptive factors in the industry. From the rise of generative AI to shifting content trends, there are many opportunities to use these new disruptions to your advantage and stay ahead in such a competitive time. Ben Steele, senior editor at Search Engine Journal,... [...]