StrongMail Releases ‘Ultimate Email Lifecycle Marketing Guide’ White Paper

StrongMail has released the ‘Ultimate Email Lifecycle Marketing Guide’ white paper. StrongMail team says, “In this detailed best practice guide, you will learn the strategies, technology and creative guidelines that are necessary to implement, test and optimize post-purchase programs that can turn existing customers into brand ambassadors and drive significant incremental revenue. Key things you will learn: Tips for identifying the best types of programs for your business Required data assets and technologies 5 steps for launching an effective program Best practices for optimizing... [...]