A Marketer’s Guide to TikTok Analytics [Guide]
TikTok Analytics is a special tool designed to help creators and businesses track the metrics around their content. It allows insight into useful data such as changes in follower numbers, a profile overview, and video analytics. Search Engine Journal has published ‘A Marketer’s Guide to TikTok Analytics’, a step-by-step guide to discovering how to interpret the data to help grow your TikTok audience. Jason J. Zotara says, “While TikTok might be all fun and games for users, marketers know better. This social media channel is full of essential metrics to help brands create more... [...]