TikTok has become a fast-growing social media platform. It attracts millions of people watching short video content.
MOZ contributor Lidia Infante has published an article explaining TikTok SEO and how the TikTok algorithm works.
She says, “In the first chapter of this series, we dug into the search behavior on TikTok and why it should matter to SEOs. In this article, we are going to cover the ins and outs of the TikTok algorithm, and how to leverage it to get more users looking at your brand’s content.
The principles behind the TikTok algorithm
Before we dig into the algorithm’s ranking... [...]