Trends for 2025 with Jim Lecinski [Podcast]

Jim Lecinski is a professor, author, and marketing strategist known for his expertise in digital marketing and consumer behavior. He is particularly recognized for introducing the concept of the “Zero Moment of Truth” (ZMOT) while working at Google. Digital Marketing Institute has published a new podcast episode ‘Trends for 2025 with Jim Lecinski’. The DMI team says, “Watch our extended conversation with Jim Lecinski of the Kellogg School of Management at Northwestern University where he offers his insightful and practical predictions for what’s coming up in... [...]