Derbhile Graham says, “When you’re on social media, it can feel as if you’re drowning in a torrent of information. It can be hard to sift out the useful pieces of knowledge from the pictures of cats and the updates about the contents of people’s meals. Social media gurus speak of the importance of interaction, but social media can feel like a warehouse party where everyone is shouting at once. This makes it hard both to be heard and to listen to the right people. Groups give you the chance to target your social media communication, and if you set up your own group, you get to decide who... [...]

Christopher Jan Benitez says, “Blogging has become a must-have tool in your business marketing plan. When learning how to make your own blog, you will find yourself becoming a better and more versatile writer. Obviously content – whether its text, images, graphics, videos, or memes – is the backbone of every successful blog, but before you can become a successful professional blogger, you will need to consciously learn to market your posts. You can have the best content in your industry, but without effective marketing to your target audience, none of your potential readers will know you... [...]

Kevin says, “As far as basic tenants of SEO practice go, creating a quality link profile for a client’s site (or yours) is fundamental to the success of any SEO campaign. As basic as this practice is in the SEO world, it is astounding at how complicated many SEO’s seem determined to make it.  Which is why me and the guys over at FosterSEO created this article to summarize the necessities of link-building by outlining the aspects of quality links and how to avoid poor ones. First, let’s begin with the elements that determine the quality of a link profile: Relevance Links to your website... [...]

Niraj Bariya says, “B2B Lead Generation is the process that aims to capture and stimulate interests of clients to develop a company’s sales pipeline. While the buying process always goes through changes triggered by various factors, lead generation is a sure shot way of getting the brand heard and finding new buyers. In the highly competitive marketplace with several other players targeting the same demographics, B2B lead generation helps to build continuous relationships and long term growth opportunities among buyers. Using top quality tools it is a way for modern businesses to increase... [...]

Adam Houlahan says, “If you have a few social media accounts already associated with your business, then you’ll understand the importance of keeping them updated. Google ranks websites and pages that have new and fresh content on a regular basis, and the same applies to social media. If you continually post to your Facebook and Twitter profiles you will more likely rank higher when searched for on Google compared to an account that hasn’t been active in years. But what if you are posting to your social media and not experiencing the conversion rate you wanted? There are a few things that... [...]

TYB team says, “There is no way the importance of a strong content marketing strategy can be overstated. While the web continues to grow, change and adapt to new technology, content is the only thing that has remained equally important. Information will always be sought after, entertainment will always be crucial, and content can provide both. More than that, content is versatile and as adaptive as the Internet itself. Just look at recent innovations that have become popular within the last couple of years, such as Vine and Google Hangouts on Air. One allows you to create mini clips strung together... [...]

Damian Wolf says, “n today’s world of marketing, good and quality advertisement means literally everything. Along with availability, it represents the one key thing that separates you from the rest of your competition. Speaking of availability, the ever-growing Internet network is the main source of information about your company, and it is unthinkable that your company doesn’t have its own web site. In order to have a quality site, you will need web-hosting, and in this article, we will give you the key things you need to pay attention to, in order to avoid wasting time and money. Feel... [...]

Chirag Leuva says, “In a span of only four years the ecommerce industry in US has grown more than double the size and is still continuing to keep the same pace of growth. From just $164 million turnover to $304 million in only four years is really huge and this growth story indicates the importance of web design focused on higher rate of conversion for online shopping and ecommerce sites. Whether it is business to customer or business to business web design is an important building block to propagate growth and boost conversion from traffic volume to business. Increasing the conversion rate... [...]