Design Valuable Experiences to Capture Essential Data [Video]

Content Marketing Institute has published a new video ‘Design Valuable Experiences to Capture Essential Data’ featuring Robert Rose. The CMI team says, “A new study says it’s harder than ever to balance data needs and privacy requirements. Robert Rose counters that if customers see a clear value exchange for the data you acquire, they’ll be less concerned with how you might use it.” Content Marketing Institute  [...]