Video is a great marketing tool as it helps you persuade more people to make a purchase. The length of your video matters a lot. You need to consider people’s readiness to spend time on content so that you can drive them accordingly. Social Media Examiner’s Marcus Ho has shared some useful tips on converting more prospects into customers. Ho says, “Are you struggling to move people from being familiar with you to buying from you? Wondering how to create short videos to help guide people to purchasing? In this article, you’ll learn how to create short, cost-effective... [...]