Webinars are a route many successful marketers use to bring in income. In that way, webinars are like TV infomercials, only a lot cheaper. Webinar systems are widely available. Unfortunately, although they are cheaper than infomercials, many webinar platforms are themselves pricey for small marketers. The best-known webinar platforms are priced out of the reach of beginning marketers. Check their pricing here: • Go to Meeting pricing • Webex pricing Even Mike Filsaime’s and Andy Jenkins’s WebinarJam, designed for individual marketers, is $397 per year, and it depends on Google... [...]

If you invested in Walt Bayliss‘s RunClick software, you will want to be aware of this update he is making. RunClick turns Google Hangouts into webinars, with registration, reminders and other important tools for marketing webinars. This software makes professional webinars available to any marketer; no deep pockets are needed. The technique worked, but there are two limitations that reduced the value of using RunClick: 1. There is a delay in transmitting what you say, only a second or two, and if you are lecturing, it doesn’t matter. But, if you are doing an interactive webinar,... [...]