White hat SEO strategies function within the rules and expectations of search engines and searchers. These practice helps you to win at SEO in a long run. SEMrush contributor Amanda Milligan has shared a six-step guide to White Hat SEO. She says, “White hat SEO strategies focus on providing readers with high-quality and relevant content that optimizes user experience rather than using more spammy techniques, like duplicate content that’s only optimized for search engines. White Hat vs. Black Hat SEO: What’s the Difference? Whether they engage in white hat or black hat strategies, content... [...]

If you want people to find your site, the search engines can be your friend; that is, if you give them what they are looking for. SEO Holy Grail shows you how to do just that without any “black hat” methods. Everything you do is completely legitimate. Often you hear that you need a lot of good backlinks to be ranked high. But Leon Tran has been refining his SEO and has found that you don’t necessarily have to build a large set of backlinks to rank well. (Of course, good backlinks shouldn’t be looked down on. After trying this approach, Tran says he easily generated over... [...]