Improving Sales with Great Email Subject Lines

Your email subject line plays an important role in achieving greater email open rates. By using precise and communicative subject lines, you can improve your email marketing performance. Copyblogger’s Tim Stoddart has published an article highlighting useful strategies to write killer email subject lines for sales. He says, “While there is no right or wrong way to write a subject line, there are some tips you can use to boost your current open rates. Here’s what you need to know. Make them descriptive A study by Backlinko showed that the optimal email subject line is between 36... [...]