TikTok has become a fast-growing social media platform. It attracts millions of people watching short video content. MOZ contributor Lidia Infante has published an article explaining TikTok SEO and how the TikTok algorithm works. She says, “In the first chapter of this series, we dug into the search behavior on TikTok and why it should matter to SEOs. In this article, we are going to cover the ins and outs of the TikTok algorithm, and how to leverage it to get more users looking at your brand’s content. The principles behind the TikTok algorithm Before we dig into the algorithm’s ranking... [...]
Archive for the 'TikTok Marketing' Category
Social Media Examiner has published a new video ‘TikTok Updates: New Features, Ads, Tools and More’ explaining recent TikTok updates. Watch this video to explore TikTok changes with Social Media Examiner with Jerry Potter featuring Keenya Kelly. Social Media Examiner [...]
To achieve success on social media, you need to get more followers and TikTok is no exception. By expanding your TikTok followers, you can continue to flourish your business. HubSpot contributor Erin Rodrigue has published an article featuring seven ways to grow your TikTok followers. She says, “We’ve compiled a list of the best strategies to gain followers on TikTok — fast. Of course, nothing can replace good content, but there are a few tricks you can try to explode your engagement, visibility, and, most importantly, your follower count. 1. Stop appealing to everyone. When you... [...]
With its constantly rising user base, TikTok remains one of the favorite social media platforms for businesses and marketers. Social Media Examiner has published a new video ‘How to Use TikTok to Grow Your Influence’ featuring Keenya Kelly. The SME team says, “Want to become the go-to expert in your industry? Wondering what types of TikTok content will position you as a recognized authority? Learn how to build your influence and convert customers with TikTok.” Social Media Examiner [...]
This is a reminder for an Adweek webinar scheduled on October 11. Adweek is hosting a webinar ‘Succeed on TikTok with Creator-Led Campaigns: Mobilize Consumers Throughout the Funnel’ on Tuesday, October 11, 2022, at 1.00 pm EDT. The Adweek team says, “Join experts from TikTok and CreatorIQ who will reveal the secrets behind successful brand/creator collaborations generating impressive full-funnel results across the platform. You’ll find out: A guide to authentically working with creators to accelerate business outcomes Data-backed insights to improve creative performance Best-in-class... [...]
TikTok is strengthening its user base and creating newer marketing opportunities for businesses. Engagement remains the key factor when it comes to achieving TikTok marketing success. Search Engine Journal contributor Donna Almonte has published an article featuring TikTok trends for fall 2022. She says, “There are 1 billion active users on TikTok. Trend #1: It’s Corn! This trend involves pairing what’s becoming known as the “It’s Corn” sound clip with something you (or your brand) love, using text to list the things you love about it. You could use it to show off your brand:... [...]
TikTok Analytics is a special tool designed to help creators and businesses track the metrics around their content. It allows insight into useful data such as changes in follower numbers, a profile overview, and video analytics. Search Engine Journal has published ‘A Marketer’s Guide to TikTok Analytics’, a step-by-step guide to discovering how to interpret the data to help grow your TikTok audience. Jason J. Zotara says, “While TikTok might be all fun and games for users, marketers know better. This social media channel is full of essential metrics to help brands create more... [...]
HubSpot has published a new video ‘How to Master The TikTok Algorithm for Your Business’ sharing some useful tips on using TikTok for business. The HubSpot team says, “How does the TikTok algorithm truly work? TikTok has grown to become the first non-Facebook app to reach 3 billion global downloads. Not only does this platform boast the lion’s share of social media users, but the highly individualized algorithm has led to users spending an average of almost an hour and a half every day on TikTok.” HubSpot [...]
According to an Influencer Marketing Hub report, TikTok beats all other platforms when it comes to engagement levels across accounts of all sizes. TikTok users typically interact with it 45 minutes a day. Social Media Examiner has published a new video ‘TikTok Organic Content Strategy’ featuring some useful strategies to boost organic traffic on TikTok. The SME team says, “Wondering how to make great TikTok videos? Looking for a proven organic content strategy? Discover how to develop and execute a TikTok plan that works.” Social Media Examiner [...]
You want to have a strong presence on TikTok – but you feel like you don’t have the right social assets to do so. On top of that, you’re having a tough time finding influencers that are aligned with your brand. Social Media Today has made ‘How to Design TikTok Creative that Performs’ available on demand. The SMT team says, “What we’ll cover: Your media on TikTok needs to be different so you need a different way of thinking about your strategy on the platform How to repurpose creative assets from other channels for TikTok in a way that feels organic to the platform Best... [...]