These days, it wouldn’t be too surprising to hear someone say: UX (User Experience) is everything. That’s because, when talking about website traffic and website “stickiness”, it really is. In the vast digital landscape, where billions of people roam online, using effective techniques for enhancing online user experience is no longer just a suggestion; it’s a necessity. Every click, scroll, and hover your users perform on your website is a direct conversation between them and your site. If they like it, they stay; if they don’t, they leave. The stakes are high, but the... [...]
Archive for the 'UX and Design' Category
Seer Interactive has published a new video ‘Unlock the Power of Effective UX Design’. In this webinar, Seer’s Creative team walks through: The balance of data-driven design and user empathy UX ripple effects in your digital presence How to leverage UX to solve business problems. Seer Interactive [...]
The User Experience (UX) means everything to the success of an e-commerce platform. That’s because UX can make or break lead conversion, sales, and customer satisfaction. As you look to a future of business success on a digital platform, trends in UX are especially important to note. These future projections for UX in e-commerce will tell you what you need to know about getting ahead in the digital marketplace of tomorrow. Explore these UX projections to learn how to improve your digital marketing efforts for the modern era. Seamless Mobile Experiences First off, UX has been reshaped by the... [...]
User experience (UX) has been at the core of any organization since it helps them improve customer loyalty. UX can be achieved improving the usability, accessibility, and pleasure products and services. Econsultancy columnist Ben Davis has shared the biggest user experience (UX) trends in 2017 as mentioned by various industry representatives. Here’s what Andy Budd has said on digital service design: The growth of digital service design has been another area of interest for us. As traditional services become more and more digital, and as digital services break out of their product silos,... [...]
It is a fact that a brand can grow only if its users are happy with it. Offering a great user experience is a priority and challenge for most organizations. Econsultancy columnist Ben Davis has shared 93 ecommerce UX features that can help marketers to get more users. Davis says, “To celebrate the recent release of our Ecommerce Best Practice Guide, I decided to round up a barrage of fancy, neat and impressive UX features. Some are simple established best practice, others are particularly innovative. Most of the features help to usher the user along towards finding the right product and... [...]
Econsultancy has announced the Mobile UX (User Experience) & Marketing Training. This training offers research-based, practical best practices to help marketers make the most of mobile marketing opportunity. The Econsultancy team says, “Our 1-day course will give you lots of best practice guidance to help you develop new (and improve existing) mobile marketing experiences. You’ll look at lots of real-world examples and also receive practical insights that you can start using immediately, including best practices for: UX guidelines for mobile Cross-channel experience design Messaging... [...]
Focus on user experience (UX) is growing worldwide. It is evolving even more in 2017 which is an opportunity for organizations and marketers for bringing in a mindset shift. Today marketers are facing several challenges in the implementation of a good UX experience. Econsultancy’s Ben Davis has listed 14 reasons businesses are failing in creating good UX design. Davis says, “The debate about UX and design is similar to the broader debate about digital transformation. There is still a lack of understanding across many businesses, often at c-suite level, about what good UX entails. How... [...]