Today we use multiple tactics to get more visitors to our websites and the customers. The ways include social media, video networks, email marketing etc. Many of the Facebook, Instagram and Twitter accounts are created for the sake of getting more website visitors. To help marketers get more web traffic, Entrepreneur writer Toby Nwazor has shared four ways to get more visitors. Addressing one such way of social media re-marketing, Nwazor ways, “Re-marketing is a neat strategy for users of Facebook (and consequently Instagram) and Twitter. It is not enough to just set up an ad and walk away,... [...]

Over the Internet, link building helps webmasters and marketers build a network which helps them expand their boundaries and make more sales. It is important to learn effective link building tactics for optimizing the web presence. CMI’s Mike Murray has shared more than 34 link-building tips, tools, and examples to help markets improve their SEO and enhance website traffic. The tips focus on effectiveliy prioritizing, tracking keyword rankings, using right link-building tools, effective research and more. Murray says, “When you get more links, your search engine rankings can improve... [...]

Thomas Niesen says, “Today I’m going to show you how we boosted our organic traffic by 43% over a 3 month period. The best part is, we did it without publishing any new content, spending any more money on marketing or adding any additional resources to our team. We call the strategy, The Mission Week, and I will tell you exactly how we do it. But First, a Little Story … I am the founder of small business-focused job board called Proven. In October of 2015, we made the difficult decision to completely forgo building a sales team and focus all our efforts instead on acquiring customers... [...]

Stefanie Flaxman says, “I know. I know. I know. “Viral” is an actual term people use to describe wildly popular content that has spread across a variety of distribution channels, landing in our Twitter feeds, Apple News updates, text messages, and emails from Uncle Sue. But I still don’t like the word. When “going viral” is a goal for a piece of content, it puts me a little on edge. Viral content may feed your ego, but it doesn’t necessarily feed your business. Business success without “going viral” I understand it’s frustrating if no one knows about your products or services.... [...]

Sonia Simone says, “On Monday, our good and wise friend Andy Crestodina showed the difference between optimizing for search engines and optimizing for social shares. He also gives us a nice piece of advice about how you can get really crafty and do both. Proofreading might not seem exciting, until the day you publish a post with the headline Making that Shit into the Next Phase of Your Career. Don’t let that happen; read Stefanie’s Tuesday post. On Wednesday, Brian Clark reminded us that search and social get all the attention, but it’s email that pays the bills. He explains why email... [...]

Brian Clark says, “Two weeks ago, my side project Further had one of its highest traffic days ever. If you’re not familiar, Further is a personal development email newsletter in which I curate content from around the web. It’s basically whatever I find useful and interesting related to health, wealth, wisdom, and travel. So what sparked the traffic? After all, the newsletter’s primary function is to send traffic to other websites. Was it a significant social share from a relevant influencer? Did I spend a fortune on a pay-per-click advertising campaign? Had I caught a link in another... [...]

Aaron Orendorff says, “With content overload at an all time high, competing with heavy-hitting media sites seems impossible. They’ve staked their claim, and all the rest of us can hope for is to pick up the leftovers and eke out a meager living. Nonsense. On August 17th of 2016, Arthur Tubman and the team at Monday Monday Network did the impossible. Within the first 45 days of launch, their site attracted just under 9 million visitors and today their daily average visitor count clocks in over 600k. The question is: How? Answer: By adopting a them-first approach before pushing go on a... [...]

Derek Newton says, “As consumers, we are overwhelmed with choice when it comes to satisfying our shopping needs. Giant retailers like Amazon and eBay carry almost everything we could want; delivered right to your front door. The popularity of online shopping only continues to grow as brick and mortar retailers take their businesses online. The challenge for these growing small businesses? Figuring out how to boost business and increase web traffic without burning through your entire budget. Gone are the days when an SEO strategy alone would drive traffic to your website. In today’s digital... [...]

Marcus Miller says, “When it comes down to it, the hardest part of SEO for most small businesses is building links and authority. Keyword research, on-page optimization, local SEO — it’s all doable, and to some degree mechanical. But raising your authority? Not so much. While the importance of links is clear, Google’s messaging is confusing and unhelpful. We are told to “make sure other sites link to yours” while at the same time “avoiding link building as it can do more harm than good.” So, what’s a small business to do? In this article, I am going to take a quick look at... [...]

Social marketing is (rightly) proclaimed as one of the most important tools an online marketer has. But for it to be helpful to you, you will need to build your audience and build their loyalty you, so that what you post on social media is read and accepted by people in your niche market. If people are eager to see your latest content and read it from top to bottom, then they are ripe for sales offers present to them. It is far better to have a small audience that’s going to take action when you promote than to have a large, but unresponsive, audience. You need a systematic approach to finding... [...]