The latest article on HubSpot blog is titled “6 Essential Components of Top Notch Nonprofit Blogs”. Taylor Corrado says, “One of the most effective ways to tell the story of your nonprofit, its constituents, and staff members is through a blog. Storytelling about your nonprofit allows you to leveraging these human stories to connect individuals to your cause and inspire them support your organization — and connect you to a wider audience online”. 6 Essential Components of Top Notch Nonprofit Blogs HubSpot  [...]

Romance books have always been big sellers, at least ever since Jane Austen. On Kindle. they sell more than ever. Now, you can get a slice of that pie. You may think you’re not creative enough to think up a new plot for a book. But Charity Cason is, and she is now offering you 10 Complete Romance Plots. You can use these to give your writing a starting point and a path to follow from start to finish. Write the books yourself, or give them to a ghostwriter on Odesk or Fiverr. Before you use them, you will need to assign names to the characters, choose a location and a time (adapt them for... [...]

The latest MOZ blog post is titled “The Web Developer’s SEO Cheat Sheet 2.0”. Danny Dover says, “It is my honor and privilege today to introduce the brand new version of The Web Developer’s SEO Cheat Sheet. This free and downloadable cheat sheet covers all of the important SEO code and best practices that are needed by online marketers and developers”. The Web Developer’s SEO Cheat Sheet 2.0 MOZ Blog  [...]

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “New Research: Do Pictures of People Increase Facebook Engagement?″. Baer says, “Marketers often spend hours selecting and producing visual content to post on Facebook brand pages. Creatives, strategists, and managers can go round-and-around debating which images work and which don’t for a brand. Sometimes they debate over whether or not the brand should show people in brand images, and everyone has their differing opinions. At Taggs”. New Research: Do Pictures of People Increase Facebook Engagement? Jay Baer’s ‘Convince... [...]

The latest post on ‘Copyblogger’ Blog is titled “When it Comes to Content, Who Cares if there’s an App for That?”. Brian Clark says, “One of the more satisfying aspects of the nearly 8 years of publishing Copyblogger has been the renewed praise for email marketing. Misguided pundits had proclaimed it dead for years. Email, of course, is alive, well, and had never left the building. That’s because email still converts to sales at the highest rate of any online medium, while social media barely registers. Email may be “old,” but it works”. When it Comes to Content, Who... [...]

Maumana Malik has a new theme, flexible and customizable for most any purpose. He calls it OverPress. Need a Sales Page? a corporate image page? a page to brand yourself? a blog? That’s just the beginning of what this new theme can do. Of course, it supports easy addition of photos and graphics throughout your site, embedded Google Maps and many other widgets. But even more important, it offers: • A very responsive design for mobile devices and a powerful drag-and-drop mobile page builder if you prefer a separate page for mobile devices. • A drag-and-drop layout builder. Configure... [...]

John Chow’s latest blog post is titled “How To Build Custom Audiences For Facebook Ads”. Chow says, “Even though Facebook released their ‘Power Editor’ back in 2011, many marketers have yet to harness its power. There’s a whole new trend of marketers on Facebook that are dialing down to specific people by creating custom audiences. How do we create custom audiences? Step #1 – Get the Power Editor It’s free and only available on Google Chrome. To get this application”. How To Build Custom Audiences For Facebook Ads John Chow’s Blog  [...]

The latest ‘MarketingExperiments’ blog post is titled “Display Advertising: 4 common mistakes marketers make with banner ads”. Selena Blue says, “Display advertising can be a great channel to target and even retarget customers on the Web. However, as banner blindness increases, marketers must be cognizant of more than when and where they’ll employ banner ads. They also need to keep in mind the ad itself. First, it’s important to remember the goal of a banner ad: to get a qualified click”. Display Advertising: 4 common mistakes marketers make with banner ads MarketingExperiments... [...]

MarketingSherpa has released a case study titled “Search Engine Optimization: E-commerce site sees 400% traffic increase with generic SEO keyword effort”. Allison Banko says, “Marketers are masterminds at formulating the best brand names to set their products apart from the pack. However, company-specific brand names, no matter how catchy, can limit your organic search traffic. Potential customers often search for generic product descriptions. In this case study, discover how an e-commerce site overcame this challenge. White Hat Holsters switched its search engine optimization... [...]

Gail Trahd’s latest ‘PLR Health Wizard’ blog post is titled “Private Label Rights Articles: Best Practices for 2013”. Gail says, “As I consider the past Google algorithm changes with a variety of interesting names, I realize that the best practices for using private label rights articles and content has not really changed all that much over the last decade. Understand I said “BEST PRACTICES” and not common practices, or acceptable practices, or tolerable practices. What are those best practices?”. Private Label Rights Articles: Best Practices for 2013 PLR Health Wizard... [...]