Experian is hosting a webinar with Shawn Brown and Alex Krylov on Thursday, January 30 at 4.00 pm ET. The topic of the webinar is “Ask the Expert – Preparing for Canada’s Anti-Spam Law (CASL)”. Experian team says, “As the new Canada Anti-Spam Law (CASL) will finally come into full force starting July 1, 2014, many questions have been raised around the true impact CASL may have on organizations’ ongoing marketing efforts. Do all of your North American marketing campaigns need to fall in line with CASL? Do you need to re-permission your lists by the end of June? How do... [...]

Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “When Analog Beats Digital Marketing″. Baer says, “You would have thought that with the advent of the compact disc and the clarity and consistency digital music provides, turntables and needles would by now have disappeared, making all those record albums stored in your garage worthless. But, you may want to think twice before you pitch them in the trash or trade a”. When Analog Beats Digital Marketing Jay Baer’s ‘Convince & Convert’ Blog  [...]

The latest ‘Econsultancy’ blog post is titled “How brands can use social images to sell online”. Eric Abensur says, “When it comes to shopping, consumers have always preferred a more tactile and visual experience.  The growth of ecommerce and social networks like Pinterest means that brands are increasingly allowing, even encouraging, consumers to share images of products online. Here, I’ll look at how the mobile revolution and the prospect of wearable technologies like Google Glass are set to change how retailers  can use images to drive both brand awareness... [...]

The latest post on ‘Mashable’ is titled “Facebook Plans to Launch More Standalone Apps Like Messenger”. Seth Fiegerman says, “Facebook is planning to release more standalone apps like Facebook Messenger and Instagram, the company revealed during its fourth quarter earnings call on Wednesday.“While the core business growth is going to come from the main app that exists,” CEO Mark Zuckerberg said in the call, “you should also expect us to start building a few of these other things that we will focus on over time and develop into meaningful things like Messenger... [...]

The latest article on HubSpot blog is titled “Pinterest Launches ‘Interests’: Personalized Pins for Users”. Pamela Vaughan says, “Pinterest just got a whole lot smarter. Today, the popular social network launched a new feature called “Interests.” In Pinterest’s words, the feature enables you to “explore interests specially designed to help you find Pins you like.” Basically, it’s Pinterest’s version of recommended content. Users can access Interests via the menu — the same place you’d find all the pre-existing... [...]

The latest article on ‘The Forrester Blog’ is titled “Calm Down. Facebook Isn’t Dying”. Nate Elliott says, “If you work in social media you’ve been hearing variations on a theme for the past week: Facebook is in trouble! It’s lost young users! It’s getting crushed by upstart social networks! Eighty percent of its users will disappear in the next few years! But as was the case with Mark Twain, reports of Facebook’s death are an exaggeration: That Princeton report seriously misses the mark. Last week two Princeton PhD students circulated a report predicting... [...]

The latest article on  ‘Marketing Land’ is titled “How To Create Case Studies To Improve Your Social Media”. Ric Dragon says, “At the time, it was the largest potential business contract of my life — my budding marketing agency had the opportunity to provide services to one of the most significant cultural institutions in the world. The inevitable question was posed: “Can you provide us with some case studies?” My reply: “I’ll get back to you.” Back at the shop, all hands were on deck as we scurried around, creating just the right case studies to send... [...]

Precious Ngwu launched FB Infiltrator earlier this week. He has been quite successful with this product. Over 2000 copies sold. Here’s why: WIth FB Infiltrator, you can market to the millions of Facebook members 1. Without Facebook tabs or apps 2. Without external landing pages 3. Without iFrames 4. Without needing to sign up for 3rd party sites 5. Without any monthly fees You are avoiding all the complexity and cost of other solutions with Ngwu’s new software. Here’s what you can expect with this new solution: • Integrate real, functional opt-in forms and landing pages directly... [...]

The latest article on ‘MarketingProfs’ is titled “Destroy Your Website in 13 Easy Steps”. Andy Crestodina says, “”I know enough to be dangerous.” Ever heard that one? Ever said that one? It’s a common thing to say, but sometimes we should take it literally. There are thousands of possible mistakes, but most of them are small and they do no long-term damage. But then there are the big screw-ups, the real disasters. Here are 13 easy steps that are sure to destroy your website—choke off traffic, kill leads, and push your stats into the basement. They’re listed... [...]

The latest post on ‘ReadWrite’ is titled “PayPal’s David Marcus Has A Plan—And It’s So Money 3.0”. Owen Thomas says, “In one salty word, PayPal president David Marcus summed up how he’s changing a company whose reputation for innovation and customer service had taken a dive before he took over. Executives who say they don’t have time to respond to customers on social media? “It’s bullshit,” Marcus told me on stage at our latest ReadWriteMix event in San Francisco on Tuesday evening. “If you lead a company, you’re the master of your calendar. You need... [...]