The latest post on ‘Mashable’ is titled “Instagram Is a Marketer’s Best Friend — For Now”. Jason Abbruzzese says, “Instagram represents by far the best platform for marketers to interact with consumers, according to a recent study from Forrester Research. Looking at 2,500 posts on seven social networks, Nate Elliott, marketing analyst for Forrester, found that engagement on Instagram roughly 60 times higher than Facebook”. Instagram Is a Marketer’s Best Friend — For Now Mashable  [...]

The latest article on ‘Business 2 Community’ is titled “Using the Umbrella Approach to Content Marketing”. Tracy Vides says, “Think content marketing, and immediately a blog springs to mind. But a company blog is only the starting point. Intelligent content marketing involves not only content production, but distribution as well. Only 36% of marketers feel that they use their content effectively. The need of the hour is a systematic approach to content marketing. Getting Started: What are your Goals? The most important questions are always the basic ones. What are your... [...]

Experian is hosting a webinar with Heather Dougherty and Alex Schumacher on Thursday, May 8 at 2.00 pm EST. The topic of the webinar is “Creating omni-channel interactions that matter”. Experian team says, “To meet consumer demands, marketers must develop high-definition consumer personas that inform every customer interaction. During this webinar, you will learn how to deliver on what the omni-channel consumer requires from your brand. Key topics include: Honoring the Omni-Channel Consumer Bill of Rights Integrating customer information with third party data to develop high-definition... [...]

Gail Trahd’s latest ‘PLR Health Wizard’ blog post is titled “6 Benefits of Working with Quality Private Label Rights Content”. Gail says, “PLR comes as articles, images (psd files), ebooks, video, software and audio. In fact, any way that content can be produced, can also be sold with private label rights. But all PLR is not created equally. Some is high quality and some can be so poorly constructed that you have to wonder if it was just machine generated! For the most part that type of bad content comes in written form and not as audio and video”. 6 Benefits of Working with Quality... [...]

This is a reminder for the Website Magazine webinar scheduled on May 20. Website Magazine is hosting a webinar on Tuesday, May 20 at 2.00 pm ET. The topic of the webinar is “SEO in 2014: Fact, Fiction and Sensationalism”. The WM team says, “With search optimization now a regular part of the marketing equation, businesses are increasingly reliant on incoming search traffic to support growth goals. SEO is more important than ever, and Google’s recent algorithm updates have caused a flurry of speculation, joy, and panic! Separate SEO fact, fiction, and sensationalism – Join... [...]

The latest article on  ‘Marketing Land’ is titled “Your Guide To All Things Hashtag Analytics & Optimization”. Daniel Cristo says, “Hashtags. You’ve heard people talk about them, you’ve seen them on Twitter, but have you added them to your marketing toolbox? If not, let me show you how you can use hashtags to turbocharge your marketing efforts. #Origins The present use of hashtags dates back to 1988, when early internet users began including them in messages on the popular chat platform IRC. They were used to group messages, images and videos into categories. Hashtags... [...]

The latest post on ‘Mashable’ is titled “Twitter Tops 250 Million Users, But Stock Tanks 10%”. Seth Fiegerman says, “Twitter beat earnings and revenue estimates for the first quarter, but the stock plummeted to a new low in after hours trading as user numbers came in at the low end of Wall Street expectations. Twitter reported breaking even on an earnings per share basis on revenue of $250 million for the March quarter, compared to Wall Street estimates for a net loss of $0.03 per share on revenue of $241.5 million. That represents a solid 119% increase from the $114 million... [...]

The latest article on ‘Business 2 Community’ is titled “How To Get Started On Triberr Today”. Mike Brooks says, “Triberr is a very powerful tool for content creators. In a nutshell, it is a social network for bloggers. If you are a small business, you should be in the content creator business. This will equal more traffic, better traffic and ultimately more customers. What Triberr does very well is allow you to amplify the reach of your content. Members will see much higher traffic and engagement on both their social networks and their blogs. This blog post is meant to be... [...]

The latest article on HubSpot blog is titled “How Online Schools Are Using Blogging to Attract Prospective Students”. Taylor Corrado says, “Online education has grown consistently in the U.S. according to The Sloan Consortium’s 2013 Survey of Online Learning Report — a yearly study on the growth of online education. With the nature of these schools being to enroll students in online courses, having a clear online marketing strategy is an obvious need to attractprospective students. Many of these online schools have established an engaged social network on Facebook... [...]

The latest article on ‘Website Magazine’ is titled “20 Worthless SEO Tactics to Avoid, Plus 7 Ways to Dominate the SERPs”. Travis Bliffen says, “SEO is a fast changing game. Even the best intentions will do little to keep you from getting hammered by the “big G” if you are using outdated SEO strategies or, worse, using effective strategies incorrectly. Let’s review some of the most widespread link building strategies and on-page SEO practices that no longer work in 2014″. 20 Worthless SEO Tactics to Avoid, Plus 7 Ways to Dominate the SERPs Website Magazine  [...]