The latest post on ‘Re/code’ is titled “The New York Times Gets Into the Viral Video Business”. Peter Kafka says, “The New York Times has taken many swings at Web video, and it hasn’t connected yet. But it’s not going to stop: Yesterday the paper promised advertisers that it would be rolling out more than 30 video series and offered a sneak peek. Here’s the one that started populating my various feeds last night. With good reason! It’s awesome, even though I suspect that no one has made it through all seven minutes”. The New York Times Gets Into the Viral Video... [...]

The latest article on  ‘Marketing Land’ is titled “8 Brain Triggers Guaranteed To Boost Your Social Media Marketing”. Jordan Kasteler says, “Once upon a time, there was a complex blob of neurons called the brain. It was a good brain, an active brain, but when the web exposed it to untold gigabytes of data and screen-based communication… Boom, the brain’s activity mushroomed at unprecedented rates. Neuroscientists say the 2000s witnessed more understanding of how the brain works than in all of history combined. Knowing how the brain responds to multi-platform... [...]

The latest post on ‘ReadWrite’ is titled “Net Neutrality Run Down By FCC Fast Lane Proposal”. Anthony Myers says, “Tom Wheeler, the chairman of the Federal Communications Commission, is moving forward with a controversial plan that would allow Internet Service Providers (ISPs) to charge content providers for faster service, which is against the basic principle of net neutrality. Wheeler’s carefully worded blog post, which was written in response to the backlash from the draft of the Open Internet Notice Of Proposed Rulemaking, said the FCC would not allow ISPs to harm the... [...]

The latest post on ‘Mashable’ is titled “Facebook Rolls Out ‘Business Manager’ Tool for Marketers”. Todd Wasserman says, “Facebook on Monday officially launched Business Manager, a tool that lets marketers and agencies manage multiple campaigns via one interface. The tool, which Facebook has been rolling out over the last month, lets you assign roles to people working on various campaigns. Facebook also promises that Business Manager will let agencies and clients securely share campaign materials. Business Manager also lets marketers add and delete ad accounts connected... [...]

The latest ‘Econsultancy’ blog post is titled “The last few inches of marketing is about relationship building”. Jason Thibeault says, “A different digital world is on the horizon: one of sensors and beacons ready to pinpoint our location to within a few inches. And marketers are eager to take advantage of this new opportunity. Only these last few inches of marketing aren’t about sales opportunities and customer conversions. They are about trust and relationships”. The last few inches of marketing is about relationship building ‘Econsultancy’... [...]

Timothy Miranda has a new product, CPA QuickStrike, and it’s different from his earlier ones. In keeping with his personal brand (i.e., as a CPA guy), he gave this a CPA name, but the heart of this product is how to get cheap traffic. Use it for CPA or for any other marketing. • If you want to build a list, his traffic source will probably work for you. • If you want to sell leads to local businesses, his traffic source will probably work for you. • If you want to have an e-commerce site or an Amazon affiliate site, his traffic source will probably work for you. He shows you... [...]

The latest article on ‘MarketingProfs’ is titled “Blog Best-Practices and Benchmarks”. Ayaz Nanji says, “Which are the best days and times to post to a blog? Do capital letters, exclamation points, and question marks in titles lead to more engagement? On which social networks do readers share blog posts most often? TrackMaven recently tackled those questions (and many others) in its Colossal Content Marketing Report, which was based on an analysis of 1.16 million posts from 4,618 blogs and 1.9 million social shares of those posts. The data set included blog posts from a range of publishers,... [...]

The latest VerticalResponse blog post is titled “How to Tie Current Events into Your Email Marketing”. Lisa Furgison says, “Daily news might sound like an odd place to turn to for email marketing ideas, but it can be a gold mine of topics. For instance, a spring snowstorm that makes headlines could inspire a “snowmageddon” email promotion. From Opening Day of Major League Baseball to an upcoming election, you have a lot of options.Alan Guinn, who helps small businesses with email marketing at The Guinn Consultancy Group, says emails that focus on current and/or unique events... [...]

The latest ‘Web Marketing Today’ blog post is titled “How to Revive a Neglected Email List”. Pamella Neely says, “It’s one of the most common mistakes small business owners make with email marketing: They set up everything needed to start building email subscribers, but then they never send an email to the list. Don’t feel bad if you’re doing this. I’ve done it too. It’s easy to set up a new site and then get distracted with other projects and then turn around and find you’ve got a couple hundred people expecting to hear from you. And really, is this a bad problem? It’s... [...]

Todd Gross and Josh Ratta have teamed up to show you how to use Udemy to bring in residual income. They call their training Video Auto Profits and it’s a guide to creating video courses and then selling them on Udemy.com. The nice thing about a training business on Udemy is that the the success rate is approximately the reverse of general internet marketing. On Udemy, about 90% of the instructors make money, while on the internet, the vast majority of marketers make almost none. People are hungry for training in all sorts of areas. Wherever your expertise is, there are probably people wanting... [...]