The latest article on HubSpot blog is titled “Virtual Recon: 7 Telling Insights You Can Glean From a Prospect’s Website”. Amanda Maksymiw says, “As an inbound marketer, you reap the benefits of having ideal prospects raise their hands and approach you when they are ready (or nearly ready) to become a customer and make a purchase. Your blogs, tweets, videos, ebooks, infographics, and other content assets are getting found on search and funneling names into your database. But there are other signals that indicate when a prospect is ready to make a purchase — beyond... [...]

The latest article on ‘Business 2 Community’ is titled “Responsive Website Design SEO Benefits”. Jonathan Long says, “You already know why it is important for your business to be found on mobile devices, as the amount of people using their mobile devices and tablets to browse the internet is increasing daily. A responsive website design (RWD) is mandatory, as you need to deliver a website that works on all screen sizes and devices. A responsive design adjusts according to the device that is browsing the website, making the content user friendly and easily accessible. Several... [...]

The latest article on HubSpot blog is titled “11 Critical Elements of Effective Ecommerce Checkout Pages”. Greg Wise says, “We’ve talked about how to avoid abandoned carts and how to get those customers back again. What you may have learned from those earlier blog posts is that the checkout page is pretty important. In fact, it may be one of the most important factors for keeping buyers focused and ready to buy. If your checkout page is a mess, you could be turning buyers off without you even knowing it. Fortunately, we’ve got the goods for you. Take a look at your ecommerce... [...]

This is a reminder for the Return Path’s Mobile Marketing webinar on May 29. Return Path is  hosting a webinar featuring Bonnie Malone and Jordan Cohen on Thursday, May 29 at 1.00 pm EDT. The topic of the webinar is “The Mobile Takeover: It’s Real. It’s Here. Get Used to It”. Return Path team says, “The webinar will also include: An in-depth analysis of latest findings from Movable Ink’s “US Consumer Device Preference Report: Q1, 2014” Groundbreaking ideas for creating winning omni-screen email designs Examples of leading brands who are using agile email... [...]

The latest article on  ‘Marketing Land’ is titled “The 4th Wave Of Content Marketing: Marketing Apps”. Scott Brinker says, “Last month, I introduced the concept of marketing apps — more interactive features that marketers could deploy across their websites and campaigns to better engage prospects. As a follow up, I’d like to share some ideas with you about how such responsive web marketing apps can have a tremendous impact on the evolution of content marketing in particular. I propose that we’ve seen three waves of content marketing on the web, and that... [...]

Anton Nadilo & Jon Shawcross are releasing a new WordPress plugin, called Compliance Bar, to add the needed legal (disclaimers, terms of service, privacy, etc.) pages to your website easily and quickly. This new plugin goes live at 11 AM EDT today. It lets you quickly & easily assure that your business has a regulatory compliance safety net. Now, with just a few clicks of a button, you can make sure you that you have your Terms of Service, Privacy Policy, the EU Cookie Law, all Disclosures, and more properly installed on your site. Compliance Bar makes sure that every single legal requirement... [...]

The latest article on ‘MarketingProfs’ is titled “Is Your Website Dead or Just Sleeping? A Vital Six-Point Checklist for Your Site”. Matt Gagnon says, “So you’ve asked for a yearend report on your website, and you don’t like what you see. Numbers are falling off? Conversions are plummeting? Core audience is bouncing off the site? No new leads? If you find yourself in that situation, or you’re not where you need to be, chances are very good your website is sleeping. (Let’s hope it’s not dead…) You can take charge and turn things around by giving your... [...]

The latest article on ‘Business 2 Community’ is titled “6 Ideas for Creating Blog Content to Gain New Business”. Susan Payton says, “So you’re sold on the fact that blogs are a fantastic way to build traffic to your site and convert visitors to customers. You’ve written two or three posts, but now…well, let’s say you’re lacking inspiration for more content. It can be daunting, having to continually come up with engaging topics that will attract readers to your blog. But take it from me, someone who has written hundreds of blog posts (seriously), it is entirely... [...]

The latest article on HubSpot blog is titled “Here’s a Flipping Awesome Way to Showcase Your Marketing Content”. Michael Reynolds says, “As you are probably aware, great (and useful) content is the fuel behind good Inbound Marketing. There are lots of ways to publish content such as your corporate blog, and other online resources. As you publish content, you’ll want to be sure it gets found in search via SEO and also on social media. However, what if you could publish your own online industry-specific magazine (that’s optimized for tablets) to an audience... [...]

The WP City Tour Theme is a custom theme local consultants can offer to tour companies, so they can promote and sell their tour products online. The flexible custom shopping cart allows the tour company to accept deposits and payments over time, if they choose, or they can require full payment, and/or allow payment at the start of a tour. Now, local marketing consultants can offer an inexpensive solution for tour companies looking to upgrade their website and offer their customers the ability to order tours online. And it is designed so that consultants can implement it easily for their clients. This... [...]