Return Path is  hosting a webinar featuring Bonnie Malone and Jordan Cohen on Thursday, May 29 at 1.00 pm EDT. The topic of the webinar is “The Mobile Takeover: It’s Real. It’s Here. Get Used to It”. Return Path team says, “The webinar will also include: An in-depth analysis of latest findings from Movable Ink’s “US Consumer Device Preference Report: Q1, 2014” Groundbreaking ideas for creating winning omni-screen email designs Examples of leading brands who are using agile email marketing technology to optimize the mobile email experience in real-time”. Webinar... [...]

Ben Shaffer is no writer, but he makes $100/day from a Kindle book. He outsourced the writing, and he just focused on the marketing. By the end of two months in the Kindle store, his book was averaging $14/day in income. By the end of the 6th month, it was earning $100/day, and it continues to grow. Now, he can pump out book after book, knowing that each will also be successful. He got to this point by figuring out what it takes to make a successful book. He researched the Kindle store and all its processes. Eventually, he cracked the code. To help you get similar results, he has put his research... [...]

The latest VerticalResponse blog post is titled “Google Releases 2 New Algorithm Updates: Payday Loan 2.0 & Panda 4.0”. Chipper Nicodemus say, “Google’s head of webspam, Matt Cutts recently announced two new Google algorithm updates that could affect your business. For SEO pros, updates to Google’s algorithms are commonplace, but for the busy small business owner, they can be a confusing mess of black and white animals (penguin, panda). Have no fear, we’ve broken down the announcements into layman’s terms. Now, let’s get down to business! Update #1: Payday Loan... [...]

The latest article on HubSpot blog is titled “Why Content Marketing Fails “. Sam Kusinitz says, “The whole “if you build it, they will come” principle doesn’t really apply to content marketing. If you’ve invested in a content marketing strategy just to see it fall flat — or consulted businesses excited about content only to give up shortly thereafter — you know what I mean. But you might not know why failure happens. It’s not that content marketing itself is destined to fail you;it’s just that there are some dangerous assumptions about... [...]

This is a reminder for the eMarketer’s Real-Time Marketing webinar on May 22. eMarketer is  hosting a webinar featuring Lauren Fisher on Thursday, May 22 at 1.00 pm EST. The topic of the webinar is “Digital Advertising Trends— Programmatic, Big Data, Native, Viewability”. eMarketer team says, “What we’ll cover: How brands are ditching standard static banners for richer ad experiences such as native advertising and the IAB Rising Stars How brands are using programmatic direct to integrate richer advertising experiences with customer data The types of customer... [...]

In less than a week, Peter Garety has sold over 4100 copies of his new P1 Traffic Machine software and the upgrades for it. A lot of marketers are voting for it with their credit cards. People are seeing the potential found in money-making sites, like the ones this software makes. The enterprise license of this new tool allows you to build 100 sites complete with a silo structure that visitors and the search engines both like. The sites you build are properly SEO optimized, Silo structured and fully monetized. so you can quickly, with a push of a button, launch dozens of money sites and reap the... [...]

The latest article on ‘The Forrester Blog’ is titled “eCommerce Evolution in Latin America”. Zia Daniell Wigder says, “I just got back from a couple of days at eTail Latin America in Miami — it was my third year at the event and I always come away having learned an enormous amount from the other attendees. This year, some of the takeaways included: Everyone’s talking about mobile, but the real shift is coming. The online retailers I spoke with had all either rolled out or planned to roll out smartphone offerings, but mobile investments overall are still quite small. Tablet commerce... [...]

The latest post on ‘Mashable’ is titled “Marketers Use Facebook Despite Believing It May Be Ineffective”. Melissa Goldin says, “Facebook remains the most popular social media platform among marketers, but less than half agree that it’s actually effective, according to Social Media Examiner‘s 2014 Social Media Marketing Industry Report. Nearly 100% of professionals polled reported using the network in business-to-consumer marketing while 89% said they used it to communicate with other businesses. Despite these astronomical numbers, 57% of the marketers either don’t... [...]

The latest ‘Econsultancy’ blog post is titled “15 quick tips for a succesful YouTube strategy”. Christopher Ratcliff says, “The pace of social video sharing has almost doubled in 12 months and 42% of video shares now happen in the first three days of launch. This is according to new research from Unruly published today. The Social Diffusion Curve measures the lifecycle of a viral video. In particular the speed of social diffusion for the top 4,000 videos in social video, In April last year it was found that a quarter of the average online branded video’s shares... [...]

The latest MOZ blog post is titled “Panda 4.0, Payday Loan 2.0 & eBay’s Very Bad Day”. Dr. Peter J. Meyers says, “After a period of relative quiet, MozCast detected a major “temperature” spike in Google’s algorithm at some point on Monday, May 19th. This occurred after some historic lows, including the 3rd coldest day on record (May 11th). Tuesday afternoon, Google confirmed two updates, Panda 4.0 and Payday Loan 2.0. Matt Cutts tweeted the Panda 4.0 announcement“. Panda 4.0, Payday Loan 2.0 & eBay’s Very Bad Day MOZ Blog  [...]