The Exposure Ninja team has published a new podcast episode on ‘Lessons learned from the world’s most successful email marketers’ featuring Liz Willits from AWeber. Listen to this podcast to discover how the successful marketers have tried to come at front in the marketing domain. Stacey Overton says, “Liz recently conducted an INSANE study which analysed 1,000 emails from the top 100 email marketers in the world right now, in order to try and answer four of the most asked questions when it comes to email marketing: How long should my email be?How long... [...]

The Point Blank team has published a new infographic titled ‘Why is digital marketing more important for businesses than ever before?’. This infographic features findings from various surveys conducted by different firs globally. Here are some of the findings: The global e-commerce value is expected to reach $4.5 trillion by 2021 51% of people discovered a new brand or product through search By 2020 the video marketing will be valued $22 billion By 2023 brands are expected to spend $25.1 billion on online marketing automation. To discover more findings visit the following page.... [...]

Content is one of the best ways to boost your promotional efforts. It helps you to closely connect with the prospects and convert them into customers. We can offer the content in different forms such as blogs, videos and podcasts. The Marketing Insider contributor Isabel Rafferty has published an article with some tips on using podcasts to appeal your audience. Rafferty says, “Anybody can start a podcast. All you need is a microphone and some recording equipment, and you’re set. Because the barriers to entry are so low, we’ve seen an explosion of podcasts that explore experiences and... [...]

The MarketingProfs contributor has published a new podcast episode featuring Ann Handley on ‘Putting the ‘Letter’ Back in ‘Newsletter’: Writing on Marketing Smarts’. Listen to the podcast and discover the following: Don’t shy away from writing a long email newsletter (but do make it scannable) To make your email newsletter more universally appealing, write it with just one person in mind Strive to create a unique experience for your email recipients. Putting the ‘Letter’ Back in ‘Newsletter’: Ann Handley Talks Writing on Marketing... [...]

To allow you website visitors to share your content on their social media accounts it is important to have proper integration of useful social sharing activities. The Orbit Media Solutions contributor Andy Crestodina has shared an article highlighting five social media integration mistakes that marketers make. Crestodina says, “There are thousands of article with best practices and how-to tips for each of these options. So instead of another guide, we’re showing how NOT to connect social media to a website. Because social media integration done badly is clunky, distracting, ineffective... [...]

Are you getting a considerable flow of traffic against your expectations? The answers may vary. But the fact is most of us are in need of more and more visitors. The ClickZ contributor Corey Wainwright has published an article on the tools that can help you to resolve your website’s traffic problem. Wainwright says, “Got low site traffic? If you’re an inbound marketer, you know that investing in expensive tools and technology won’t solve that problem for you — you need to consistently create content to do that. But if you’re just creating content and lack the right tools and... [...]

Generating traffic for your website isn’t as hard as you might think, once you have the keys to the process. New Traffic Treasury was just released. It provides a solid, systematic action plan to consistently generate highly targeted traffic. Follow the plan in New Traffic Treasury, and you may never again have to have to piece the traffic puzzle together. No more traffic silver bullets for you. Follow these tips and traffic generation doesn’t have to be expensive; you can actually do it at no cost. Forget costly Pay per Click campaigns, and cancel all of those expensive advertisements... [...]

When it comes to blogging you need to create a pool of resources for both content creation and management. The Google Chrome has a vast pool of extensions that can help you to make your blogging journey smooth. John Chow on his blog has listed 10 best and free Google Chrome extensions that you can use to manage your blogging activities. Chow says, “If you’re able to write great articles faster and be more productive regarding other daily tasks, you’ll have more time to work on growing your blog and your business. That’s why you should take advantage of some awesome free tools that... [...]

To enhance your presence over social media and gain more customers you need to invest your time and energy in experimenting various strategies. Referring to the ebooks and guides is one of the best ways to learn the right strategies. The Social Media Examiner contributor Daniel Knowlton has published ‘Social Media Marketing Strategy: A Modern No-Nonsense Guide’. Knowlton says, “Wondering how to create an effective social media strategy? Looking for a current, proven guide to follow? In this article, you’ll find a step-by-step plan for developing a social media marketing strategy... [...]

Advertising on Facebook is one of the best ways to strengthen sales and expand your business. But are you able to create the advertisements that convert people into customers? The Social Media Examiner contributor Gavin Bell has shared six Facebook ad copy secrets that can help you to improve your conversions. Bell says, “Want better Facebook ad conversions? Wondering how to write compelling Facebook ad copy? In this article, you’ll learn how to write Facebook ad copy that improves your conversions. #1: Use the “So That” Statement The most common Facebook ad copy mistake I see is writing... [...]