The local SEO tactics help you to feature your local business in the search engine results. It helps you to promote products and services to local customers at the exact time they’re looking for it online. SEM Rush team is hosting a webinar on ‘Winning Local SEO in 2019’ on Wednesday, August 28 at 4.00 pm ET. SEM Rush team says, “We’re excited to announce a new webinar “Winning Local SEO in 2019”, which covers both the basics and hacks you have never seen before. Nitin Manchanda will host local SEO native experts: Peter Mead, WordPress SEO Consultant... [...]

A research says that 66% of marketers who spend at least 6 hours on social per week generate more leads. Social media can help you to take your marketing to the next level and grow your brand. Convince & Convert’s Jay Baer has shared a seven-step guide to help you create winning social media strategy. Baer says, “The best social media strategic plans are tool-agnostic and set forth objectives and metrics that supersede any particular social venue. Let’s take a look at the best way to create a winning social strategy. Step 1: Build Your Cross-Functional Team Nobody should “own”... [...]

Video is one of the most important forms of content when it comes to marketing. According to Twitter’s Nick Reese, tweets with video attract 10X more engagements than Tweets without video. Reese has shared four ways to create effective video content with your phone. Reese says, “Tweets with images attract 150% more Retweets than Tweets without images, and even Tweets with a GIF gain 55% more engagement than Tweets without a GIF. Your phone is a fully capable multimedia studio in your pocket, giving you everything you need to create compelling content on the go. If you want to build... [...]

Your blog success depends on the quality and frequency of your posting. A Perficient Digital study has revealed that your blog’s structure also plays very important role when it comes to search engine rankings and in attracting readers. Eric Enge says, “The first area we examined is whether or not the structure of a blog is fundamentally flawed. To do this, we evaluated what percentage of the pages in a blog were blog posts vs. other types of “overhead” pages. What we see is that more than half of the blogs studied contained 70% or more pages that were not blog posts. In fact,... [...]

A well-planned SEO strategy helps you to generate more leads and increase your customers and sales. Search Engine Journal team is hosting a webinar on ‘An enterprise SEO framework: from crawling to conversions’ on Wednesday, September 11 at 2.00 pm EST. SEJ team says, “We’re excited to announce a new webinar “Winning Local SEO in 2019”, which covers both the basics and hacks you have never seen before. During the webinar you will discover: Why some of the largest sites on the web struggle to get their key pages crawled. How a crawling-to-conversions framework solves this... [...]

Personalized marketing strategy helps brands to leverage data analysis and digital technology to deliver individualized messages and product offerings to current or prospective customers. With it you can closely connect with your customers and improve sales. Convince & Convert team has published a new podcast episode on successful marketing personalization featuring Tyler Lessard of Vidyard. Listen to the podcast and learn: Why over-digitization can be an obstacle to authentic relationship building. The most common pitfalls Tyler sees in marketing personalization. Why common surface-level... [...]

Facebook Groups help individuals who share a common interest to stay connected. Using Facebook Groups you get multiple opportunities to improve awareness of yourself and your business by being helpful to others. Social Media Examiner contributor Grace Duffy has published a new podcast episode titled ‘Facebook group privacy changes and what marketers need to know’. Duffy says, “Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show,... [...]

Your e-commerce sales performance depends on the kind of promotional efforts you initiate in terms of advertising on different channels. Social media platforms play a major role in enabling you to reach out large pool of prospects. Social Media Examiner contributor Tony Christensen has shared a six-step process to create Facebook ads for your e-commerce products. Christensen says, “Wondering how to sell your eCommerce products with Facebook ads? Looking for an easy-to-follow Facebook ad funnel you can adapt to your business? In this article, you’ll find a step-by-step guide for creating... [...]

Reaching out your customers directly is the best way to establish long-lasting relationship with them. Whether it is email marketing or social media, you need to deliver an appealing message to your brand followers. The FullContact team is hosting a webinar on ‘Raising the bar with identity-based marketing’ on Tuesday, August 27, 2019 at 2.00 pm ET. Attend this webinar and learn: The evolution of rising customer demand for personalized marketin What’s holding most retailers back from responding  How identity-based marketing can step in to fill the gap. Raising the bar with identity-based... [...]

Strong social media presence helps your brand attract more prospects and convert them into customers. For creating rewarding social media marketing campaigns you need to understand which elements can make it effective. ICUC team is hosting a webinar on ‘The social media metrics that matter and how to calculate them’ on Tuesday, August 27, 2019 at 2.00 pm ET. ICUC team says, “This special broadcast is dedicated to answering that question. Hall of Fame keynote speaker and founder of Convince & Convert Jay Baer will be joined by Nicole Van Zanten of social media services powerhouse ICUC.... [...]