To be successful online (or in any business, for that matter), you need to understand what your business should mean to your clients: ➤ What position should it hold in their minds? ➤ What are you uniquely qualified to do for them? ➤ Why should they trust you? ➤ When they think of you, they think ______. All this is controlled by your messaging, your statement of your business purpose, how you intend to help your clients, how their business will improve when they work with you. Content Sparks has released a new course, Create Your Marketing Message, to show you how to captivate your audience... [...]

BuzzPress was released over the weekend by its creator, Ariel Sanders. It hasn’t been promoted heavily, perhaps because of the holiday in the US. But it appears to be a useful tool for building a website that gets viral traffic. If your site attracts visitors virally, your increasing traffic will build your business for you. Thar’s what Sanders says his new software will do for you, with: ➤ No coding Required ➤ No expensive Hosting Required ➤ Plenty of Content, Increasing Daily ➤ No Huge Learning Curve ➤ No Monthly Fees ➤ Simplicity, Not Confusion If that sounds good, read... [...]

Entrepreneur magazine has published a new video ‘How This Company Is Disrupting Content Consumption’ featuring Yaniv Gilad. The Entrepreneur team says, “If you’re looking to learn something new when you go online, or you want to feel happier, Yaniv Gilad’s app Listory can help. As co-founder and CEO, Gilad says his team wanted to create a content refinery that filters the Internet into a short list of stories that perfectly fits their users. Lanched in March 2020, the company recently announced a $4-million seed round led by Viola Ventures, Globis Capital and Rhodium.... [...]

Last week, we mentioned the sale on Omar Martin‘s major collections of his products that he calls his Best Black Friday Sale Ever/u>. Time is running out to get this gold mine of marketing tools and training. Martin reports that when taken together and used as directed, this collection will let you: ★ Create beautiful lead funnels easily ★ Build as many targeted lists as you want ★ Assemble attractive bonus offers that you can use, containing top products ★ Attract hot customer leads that want to buy from you ★ Make consistent sales and commissions as a vendor and as an affiliate. ★... [...]

SEO plays a vital role in gaining more visibility for your YouTube video content. With a strong SEO strategy, you can enhance your video marketing efforts. IMPACT contributor Zach Basner has shared published an article highlighting six YouTube SEO mistakes you should avoid. He says, “If you want your videos to be found at all, you must understand how YouTube works as a video platform, be willing to adjust your video content to your audience, and adapt as the video platform continues to change. But YouTube isn’t just a search engine Before we get into the most common mistakes, there is an... [...]

Earned media refers to publicity gained through advertising, or owned media, which refers to branding. It is promotion and coverage awarded by outside agencies or publications. Ahrefs contributor Si Quan Ong has shared seven ways to benefit from earned media. He says, “Earned media is what every business strives for, and there are two main reasons for that: 1. Earned media is often cheaper over the long-term In 2019, when Parachute launched its new wool mattress, the company opted for earned media over paid media. It seeded the product with editors and influencers, which resulted in tons... [...]

Beginning at 9 AM EST, Omar Martin is opening the doors on his bundle of products in a true Black Friday sale for online marketers, a sale that he calls his Best Black Friday Sale Ever. This is an opportunity for you to grab 6 of his products that will increase your online business for one low price (95% off, he says), until midnight Monday (Cyber Monday), when the sale ends. The 6 products are: ➤ My Unfair Advantage LIVE weekly coaching plus over 400 episodes in the archives. Includes access to 5 of Martin’s core products: Buzzinar, Funnel Boss, Rapid Profit System, Internet Selling For... [...]

Blogging is an evergreen marketing strategy. It helps you to establish yourself as an authority in your domain and continue to promote your products along with your knowledge. HubSpot’s new video ‘Top 10 Blogging Tips for Digital Marketers’ will help you to improve your blogging efforts. The HubSpot team says, “Learn more about the top 10 blogging tips with this free online course on Business Blogging. Justin from HubSpot’s marketing team will go over the top 10 blogging tips from HubSpot’s business blogging strategy course. Ready, to learn these tips?”. Watch... [...]

Social Media Examiner has published a new video  ‘How Much Should You Spend on Facebook Ads? Budgeting Steps’ to help you plan and make most from your Facebook advertising efforts. The SME team says, “Trying to lock the budget for your Facebook ads? Need some ad spend wisdom? Facebook advertising expert Allie Bloyd walks you through the steps to determine the Facebook ads budget for your specific business. You’ll learn what percentage of your advertising budget to dedicate to Facebook ads based on your revenue goal, and how to distribute your monthly ad spend across campaigns... [...]

SEO is an ongoing task that you need to improve with time. By adjusting your SEO strategy with the algorithm changes, you can continue to improve your traffic. Rank Ranger’s Darrell Mordecai has shared the SEO mistakes he made and how you can avoid it. Mordecai says, “This post is where SEO meets marketing. It’s about seeing your SEO efforts in the bigger picture of marketing and sales. Now let’s first figure out what went wrong in my blog post… FIGURING OUT WHAT WENT WRONG I have to admit I was pretty new to SEO back then. I had gone from intern to in-house writer. The first... [...]