Google is hosting a webinar ‘Intro to Reporting & the Google Ads Query Language’ on Friday, December 4 at 10.00 am EST. The Google team says, “The webinar will cover the topics below and include code walkthroughs to demonstrate how to perform different actions with the Google Ads API client libraries. We will also host a live Q&A at the end. Reporting in the Google Ads API vs. the AdWords API Types of search requests you can perform with the Google Ads API The syntax and structure of Google Ads Query Language queries How to discover available fields to construct Google... [...]

Translating your website, videos, and other content from your native language to another language can expand your business in dramatic ways. For example, around the world, there are many people who have learned English as a second language, but there are many more who have not. If your website is selling to the general public, being able to sell to people who only know their native language can make a big difference in your site’s reach. It can give you new leads and new sales. As another example, in the USA, there are many people who only speak and read Spanish. If your promotional materials... [...]

Google Discover mobile feed shows information and news about the topics that interest you – based on your online activity. Ahrefs contributor Michal Pecánek has published a comprehensive article on Google Discover. He says, “Millions of people see a personalized Google Discover feed on their mobile devices every day, and it’s become a solid source of traffic for many websites since its introduction in 2018. This is especially true for news and media outlets, many of which now get the bulk of their organic traffic from Discover. Even our humble little SEO blog got almost 150k clicks... [...]

STACK OVERFLOW has published a new e-book titled ‘Align your B2B Marketing with What’s Trending in the Tech Community’ to help you improve your marketing performance. The team says, ” As a B2B Tech marketer, you’ve learned that reaching and engaging a developer and technical audience isn’t always easy. To capture their attention, it’s important to speak to the problems they’re facing right now—and in the context of the fast-paced technology landscape they work in. In this eBook, we share four trending topics we’re seeing in the technical community based... [...]

ProfitEnigma is launched today. Using it, you can start selling your own unique products online, such as: ► 100% unique eBooks and information products ► video courses and training ► SEO and backlinks services ► Deluxe graphics packs ► website design nbsp; nbsp; In addition, it finds hungry leads (non-stop) and funnels them to your offers. It does this using a brand-new optimized process no one else has implemented before. ProfitEnigma is a brand-new automated tool that lets you: 1. Create your own product, 2. Find leads to sell or give away these products to and 3. Upsell services to... [...]

ON24 is hosting a webinar ‘Keys to Driving Webinar & Digital Event Registration’ on Thursday, December 3 at 2.00 pm ET. The ON24 team says, “In a digital-first world, webinars have redefined how we engage with our prospects and customers. But your webinars and digital events are only as good as your ability to get people to attend them. Join us for “Keys to Driving Webinar & Digital Event Registration” and learn best practices that have helped companies build their audiences from tens to thousands, including: How to optimize your email invitations Picking subject... [...]

MarketingProfs is hosting a webinar ‘Campaign Execution & Measurement Best Practices’ on Thursday, November 19 at 2.00 pm ET. The MarketingProfs team says, “The ability to execute flawless marketing campaigns—and then measure their effectiveness—has never been more important. But, getting a handle on campaign management and measurement can be challenging, especially when teams are working remotely. It all starts with internal alignment. Marketing professionals are under significant pressure to execute flawless campaigns within progressively shorter time frames. However,... [...]

The Internet enables us to cross all the physical boundaries and reach a huge pool of customers worldwide. An effective SEO strategy can be pivotal in this process. Search Engine Land has shared some useful tips to check Google search results for different locations. The SEL team says, “Nationwide Google search results are the easiest to view because Google usually shows them by default. If you’ve never tampered with Google’s search settings, then you are always getting the results for the country you are currently in. But, in case you want to change the country of Google search results,... [...]

Digital Marketing Depot is hosting a webinar ‘Consent Beyond Cookies: How You Can Authentically Build Audience Trust’ on Thursday, November 19 at 1.00 pm EDT. The DMD team says, “There’s a lot of talk about consent and cookies these days, and for good reason. Privacy expectations are expanding as browsers are moving away from third-party cookies. Capturing user consent is becoming increasingly important for marketers – not only to ensure you’re being compliant with data privacy laws, but also to boost your audiences’ experience and keep your customers’ best interests... [...]

Search Engine Land’s Barry Schwartz has published a new YouTube video on ‘Growing a site after an algorithm update’ featuring Michael Lewittes. Schwartz  says, “It was a two-part interview, the first part was mostly about his history in the entertainment space and why he started his own site, even though he was super successful working Access Hollywood, US Weekly, NY Post, NY Daily News and other media networks. We mostly focused on how he first learned about SEO, the early Panda update and how he reshaped Gossip Cop to excel through these updates by focusing on E-A-T before... [...]