MarketingProfs has published a new episode of the Marketing Smarts podcast ‘Generative AI-Powered Conversations and the Conversation Automation Index’ featuring David Greenberg. George B. Thomas says, “New forms of technology result in an entirely new vocabulary. Nobody cared about “likes” before Facebook. Nobody cared about follower count until Twitter (now X). Conversica CMO David Greenberg believes that AI is going to not only change the way businesses operate but also create new metrics with which to measure success. “I think about how I treat my leads differently... [...]

Content Marketing Institute has published a new video ‘What’s a Brand Authority Score?’. The CMI team says, “The new Brand Authority score from Moz measures brand strength through the lens of search prominence. Sure, an “online popularity score” may help you gauge your marketing impact over time. But Robert Rose questions whether moving this needle upward is the right goal to pursue.” https://www.youtube.com/watch?v=nOIbkCOcnms[uix_video width=’560′ height=’315′ responsive=’true’ url=”] Content Marketing Institute  [...]

Watch the latest episode of the ‘My First Million’ podcast titled ‘How To Find +$1 Million Business Ideas From Weird Trends’. In this episode, Shaan Puri and Sam Parr talk about how the biggest business opportunities lie in one-chart businesses, how Covet & Mane became an 8-figure beauty-care business, how to execute this week’s blue-collar side hustle: The Lice Lady, and why you should implement a micro-hustle mentality into your everyday life. [uix_video width=’560′ height=’315′ responsive=’true’ url=’https://www.youtube.com/watch?v=lpV-5tJRBlY’]  [...]

Neil Patel has published a new video ‘Meme-Driven Growth Strategies: Fueling Your Success Beyond Trends’. He says, “Meme-driven growth strategies have emerged as a formidable force in the realm of modern marketing. By harnessing the power of memes, brands can forge genuine connections with their audience, ride the wave of viral trends, and fuel success that extends beyond the transient nature of trends. As the digital landscape continues to evolve, those who adeptly wield the humor and relatability of memes will find themselves at the forefront of innovative and impactful growth... [...]

HubSpot has published ‘The Ultimate Guide to Pricing Strategies & Models’. The HubSpot team says, “Pricing your products and services can be tough. Set prices too high, and you miss out on valuable sales. Set them too low, and you miss out on valuable revenue. Thankfully, pricing doesn’t have to be a sacrifice or a shot in the dark. There are dozens of pricing models and strategies that can help you better understand how to set the right prices for your audience and revenue goals. That’s why we’ve created this guide. Whether you’re a business beginner or a pricing... [...]

Prompt Engineering Mastery just went live at 10:00 NY Time. It’s a guide to mastering the art of prompt engineering and getting great responses from ChatGPT every time. It is said that the one who got reliably rich in the 1849 California Gold Rush were the merchants who sold the tools the prospectors needed. That is the point of this new course. As a person who knows how to ask the right questions, you can become quite valuable to people who need good answers to their business questions. With Prompt Engineering Mastery under your belt, you have the mental tools they need for their business... [...]

Website content monitoring can provide actionable insights to iterate your strategy and improve your content. Semrush has published an article featuring useful strategies for website content monitoring. The Semrush team says, “How exactly does content monitoring unlock actionable insights, improving the performance of your websites? Let’s look at a few examples. 1. Higher Search Engine Rankings Website content monitoring can boost search engine rankings by helping you: Optimize keyword targeting to increase your chances of people finding your page Create high-quality, user-friendly content... [...]

Google Tag Manager is a tag management system that stores and manages marketing tags and third-party code snippets. WordStream contributor Alessandro Colarossi has published a guide to using Google Tag Manager. The guide covers the following: What is Google Tag Manager (+What is it used for)? Benefits of using Google Tag Manager How to create a GTM account How to add Google Tag Manager to your website Advanced features to track using GTM, How to Use Google Tag Manager: The Only Guide You’ll Ever Need WordStream  [...]

In SaaS, link building focuses on crafting quality, informative content that bloggers and publishers value. Search Engine Journal contributor Kevin Rowe has published an article featuring 19 list building techniques for SaaS link building. He says, “List building is the process of matching these internal resources to external entities that will benefit from that resource and finding relevant prospects. As I explain in my SEJ article, A Guide To Linkable Assets For Effective Link Building, linkable assets will be essential to most link building campaigns. If the site has no linkable content,... [...]

According to Brett Ingram, the creator, SiteBlaster is the world’s first Open AI WordPress website creator to create ‘Set & Forget’ websites with unique content from ChatGPT & Open AI with zero investment or prior technical skills This new site builder will lets you: ➤ Publish Automated Content as Post and Pages using Site Blaster AI directly on Your website. ➤ Just Enter Title and your Content for Pages and Post will be ready on your website (No Copy Paste) ➤ Generate & Insert Automatic Images into the post as per keyword & title! ➤ Choose Temperature... [...]