Neil Patel has published a new video ‘Do Offline Ads Work?’. He says, “In the age of digital marketing dominance, the question of whether offline ads still work is a pertinent one. With the rise of social media, search engine marketing, and other online advertising channels, some marketers may wonder if traditional forms of advertising, such as print, TV, radio, and billboards, have lost their effectiveness. To answer this question, it’s essential to explore the dynamics of offline advertising in the context of today’s digital landscape.” [uix_video width=’560′... [...]

Digital Marketing Institute has published ‘The Marketer’s Guide to US Privacy’. The DMD team says, “Unlock the secrets to successful marketing in the ever-changing landscape of US privacy laws with OneTrust’s comprehensive guide: “The Marketer’s Guide to US Privacy”. Discover everything you need to know about the enhanced privacy rights granted to US consumers in 2023, the obligations placed on businesses, and how they will impact your marketing campaigns. These include opt-out options for data sharing and profiling, and enhanced control over- and limited use of-... [...]

Bookly Pro is a brand-new 100% Google Bard + Leonardo AI-Powered app that creates professional-quality 50,000+ documents & books with PLR rights to sell as your own without any coding or designing skills With this tool, anyone can create & sell premium children’s story e-books, subjective e-books, fiction e-books, mystery e-books, science fiction e-books, novels, poems, legal documents, project report presentations, and more. It is loaded with beautiful templates and powerful AI images, too, and the content you create is your private version with complete PLR rights, under your... [...]

In SEO, a competitor is a website or webpage that competes with your target page for ranking in search engine results. Your SEO competitors are websites that rank highly for your target keywords in organic results in search engines.  Search Engine Journal contributor Brian Gareth has published an article explaining competitor SEO and 10 steps to overthrow your competition and rank higher. He says, “SEO tools will do most of the work and save your time, while you devise a winning marketing strategy that will crush your rivals. So, let’s not keep you in suspense any longer. Step 1. Gather... [...]

Conductor is hosting a webinar ‘Transform To Succeed: SEO In The New Digital Era’ on Wednesday, October 25, 2023, at 11.00 pm ET. The Conductor team says, “The last 12 months have brought significant changes to the digital marketing landscape. Change brings risks, but it also brings opportunities to get ahead by adapting your digital strategies. One of the biggest opportunities for growth sits in search, which represents around 40%+ of total traffic for most brands. With the evolving nature of search and the growth of generative AI, today’s marketers and leaders have more tools... [...]

Converting new customers is a lot more expensive than the cost of retention. So, understanding customer intent to drive retention and loyalty is a must for marketers looking to nurture relationships across various channels. Digital Marketing Depot is hosting a webinar ‘Maximize Intent Signals and Win Customer Loyalty with Cross-Channel Strategies’ on Friday, October 20, 2023, at 1.00 pm EDT. The DMD team says, “Join Cordial and Orveon, a collective of premium cosmetics brands including Laura Mercier, bareMinerals, and BUXOM, for a fireside chat to learn how Orveon maximizes customer... [...]

The Special Offer for QuickFunnel is ending tonight. So these are the last few hours to claim your copy; after this, the price would increase tremendously and would turn to recurring. Here are some of the powerful features of this funnel creation software that you would not want to miss: ➤ 400+ Proven Converting, Mobile Responsive & Ready-to-Go Templates ➤ Fully Drag & Drop & Visual Next Generation Funnel Designer & Planner ➤ Precise Analytics for Your Marketing Campaigns ➤ Built-in SEO Management for Funnel And Pages ➤ Advanced Integrations with Autoresponders, Webinars,... [...]

Generation Alpha, or the cohort of kids born after 2011, have already lived through many unique experiences and challenges that shape their worldview. Adweek is hosting a webinar ‘The Rise of Generation Alpha: What Marketers Need to Know’ on Tuesday, October 24, 2023, at 1.00 pm EDT. The Adweek team says, “Get exclusive insights about the developing lives of Gen Alpha from leaders at Paramount. You’ll find out: The four influences having the biggest impact on Alpha’s state of childhood, who they will grow up to be and their life experiences along the way The societal forces... [...]

Meta has announced a new AI assistant (for WhatsApp, Messenger, and Instagram in the US) that can generate both real-time information and images from text prompts. The Meta team says, “Here’s an example of how you might use Meta AI: Imagine you and your friends are in a group chat discussing which trailhead to try in Santa Cruz. Meta AI surfaces options directly in the chat, so you can decide as a group which location to explore. What if after the hike you want a creative way to commemorate the day? Meta AI can help. Type “@MetaAI /imagine” followed by a descriptive text prompt like... [...]

Search Engine Journal has published ‘Unlocking Competitive Insights For SEO: A Step-by-Step Guide’. With this guide, you can learn and apply successful tactics to find insights from competitors to enhance your search presence using popular SEO tools. Adam Heitzman says, “We’re all familiar with the well-known idiom “know your enemy.” The idea is that understanding your opponent’s strengths, weaknesses, and tactics can help you find ways to navigate the competitive landscape more effectively. Organic search is no different. You can learn a lot about how to achieve your SEO... [...]