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Applied behavioral marketing utilizes consumer data and psychological insights to create personalized and relevant marketing strategies. This approach enhances customer engagement and conversion rates by targeting behaviors and preferences. Social Media Examiner has published the latest Social Media Marketing... [Read more]

The latest Digital Marketing Institute podcast is ‘Optimize Your LinkedIn Routine’. The DMI team says, “LinkedIn is 20 years old, and it’s never been so popular! In this episode of the DMI podcast, host ⁠Will Francis⁠ chats with ⁠Luan Wise⁠, a long-time LinkedIn user and trainer and all-round social media consultant.... [Read more]

Good headlines are essential as they capture the reader’s attention immediately, encouraging them to engage with the content. They also convey the key message succinctly, setting the tone and context for the information that follows. Content Marketing Institute contributor Ann Gynn has published an article featuring seven tips to create headlines... [Read more]

Email marketing is crucial for building direct and personalized communication with customers, and enhancing engagement and loyalty. It offers a cost-effective way to reach a large audience, driving conversions and measurable results. HubSpot contributor Erica Santiago has published an article featuring 17 of the best email marketing services in 2024. She... [Read more]

MOZ has announced the launch of ‘Moz AI’,  a new set of AI-enabled tools and features to be available across all MOZ products. Dr. Peter J. Meyers says, “Moz products have leveraged machine learning (ML) and natural language processing (NLP) for many years, but advances in large language models (LLMs) presented new opportunities —... [Read more]

If you haven’t already signed up for the live demo of CovertLeads, this is your last chance. Join the inventor, Joshua Zamora, for the Live Demo Session for Covert Leads and witness its profit-producing features in action: ➤ Leverage One of the most proven strategies used by all the big authority sites to maximize the traffic, leads and sales ➤... [Read more]

Ecommerce marketing involves promoting online stores through digital channels to drive sales and customer engagement. Strategies include SEO, social media campaigns, email marketing, and targeted advertisements to reach and convert potential buyers. HubSpot has published a new video ‘8 Effective Ecommerce Marketing Strategies for 2024’. The... [Read more]

A digital nomad leverages technology to work remotely, often traveling to various locations around the world. This lifestyle offers the freedom to explore new places while maintaining a career through online connectivity. The latest Digital Marketing Institute podcast is ‘How To Be A Digital Nomad’. The DMI team says, “Chris founded... [Read more]

We all need leads for our business, names and email addresses for people who may be interested in our products and services. CovertLeads is new software that can bring in the kind of new leads you need. It is being launched tomorrow by the Joshua Zamora team. This software instantly gets you more leads and increases your profit from your website using... [Read more]

This is a reminder for the DMD webinar to be held on June 6, 2024. Digital Marketing Depot is hosting a webinar ‘Turn Your Customer Insights into Personalized, High-Impact Email’ on Thursday, June 6, 2024, at 1.00 pm EDT. The DMD team says, “Your email service provider (ESP) helps you reach your customers and offers capabilities to... [Read more]

Getting an account-based marketing (ABM) program off the ground can be daunting. And with so many factors at play—ideal customer profiles, intent signals, KPIs, and more—maintaining your program after launch is a challenge. MarketingProfs is hosting a webinar ‘Foundational ABM Building Blocks’ on Thursday, June 20, 2024, at 2:00 pm ET. The... [Read more]

Privacy-Centric Targeting focuses on delivering personalized advertisements while safeguarding user data, using techniques that avoid intrusive tracking methods. It aims to balance effective marketing strategies with respect for consumer privacy and compliance with data protection regulations. Adweek is hosting a webinar ‘Privacy-Centric Targeting... [Read more]