Latest News
DAM 101: How to Evaluate, Implement, and Optimize a Digital Asset Management System, February 27 [Webinar]
A Digital Asset Management (DAM) system streamlines the storage, organization, and retrieval of digital content, enhancing workflow efficiency. It ensures brand consistency, easy collaboration, and secure access to assets. Content Marketing Institute is hosting a webinar ‘The Future of Measurement: Create Meaningful Difference to Drive Brand... [Read more]
Map Your Launch Funnel: Plan your product launch #ad
Do you have a launch coming up? Map Your Launch Funnel is for you. It’s like a mini-course on product launches in one comprehensive planner. It’s available at a 60% discount today only. You have heard the old wisdom, “If you fail to plan, you plan to fail.” That certainly applies to product launches. There are dozens of things that... [Read more]
CMI Shares Seven Laws for Content Marketing Success
Content marketing success relies on creating valuable, audience-focused content that drives engagement and conversions. Consistency, SEO optimization, and data-driven strategies ensure long-term impact and brand growth. Content Marketing Institute contributor Robert Rose has published an article featuring seven laws for content marketing success. He... [Read more]
SEJ On The State Of AI Chatbots And SEO
AI chatbots enhance SEO by improving user engagement, reducing bounce rates, and providing instant responses to queries. They also help optimize content by gathering insights from user interactions, boosting search rankings. Search Engine Journal contributor Kevin Indig has published an article on the state of AI Chatbots and SEO. He says, While AI... [Read more]
Reminder- The Future of Measurement: Create Meaningful Difference to Drive Brand Growth, February 27 [Webinar]
This is a reminder for the Adweek webinar on February 27, 2025. Marketing measurement is crucial for tracking performance, optimizing strategies, and maximizing ROI through data-driven insights. It helps businesses refine campaigns, allocate budgets effectively, and enhance customer engagement. Adweek is hosting a webinar ‘The Future of Measurement:... [Read more]
Reminder- Balancing Personalization and Privacy, February 27 [Webinar]
This is a reminder for the DMD webinar on February 27, 2025. As privacy regulations evolve and consumer data preferences shift, marketers face the dual challenge of delivering personalized experiences while maintaining compliance and respecting user privacy. Digital Marketing Depot is hosting a webinar ‘Balancing Personalization and Privacy’... [Read more]
Local SEO Schema: A Complete Guide To Local Structured Data & Rich Results [Guide]
Local SEO Schema helps businesses enhance their search visibility by providing structured data that improves how search engines understand location-based information. Implementing LocalBusiness schema markup can boost local rankings, increase click-through rates, and display rich snippets like business hours, reviews, and addresses in search results. Search... [Read more]
Reminder- CTV in the B2B Funnel: How to Drive Demand With Streaming Ads, February 27 [Webinar]
This is a reminder for the MarketingProfs webinar on February 27, 2025. MarketingProfs is hosting a webinar ‘CTV in the B2B Funnel: How to Drive Demand With Streaming Ads’ on Thursday, February 27, 2025, at 2.00 pm EST. The MarketingProfs team says, “Connected TV (CTV) advertising is no longer just an awareness channel. It’s... [Read more]
Beyond Tools: A Google Ads Guide To Detecting And Preventing Click Fraud In Lead Generation [Guide]
Click fraud in lead generation occurs when fraudulent clicks, often from bots or competitors, drain ad budgets without generating real leads. This deceptive practice skews campaign data and reduces ROI, making fraud detection tools essential. Search Engine Journal contributor Benjamin Wenner has published ‘Beyond Tools: A Google Ads Guide To Detecting... [Read more]
Data-Driven Conversations That Resonate, April 3 [Webinar]
From email to social media to in-person, your marketing should meet customers wherever they are, at every stage of their journey. Adweek is hosting a webinar ‘Data-Driven Conversations That Resonate’ on Thursday, April 3, 2025, at 1.00 pm ET. The Adweek team says, “Discover an integrated approach to break down siloes between... [Read more]
Facebook Ads Retargeting – A Complete Guide for Small Businesses [Video]
Facebook Ads retargeting helps businesses re-engage users who have previously interacted with their website, app, or content. By delivering personalized ads based on past behavior, it boosts conversions and maximizes ad spend efficiency. The latest ‘HubSpot Marketing’ video is titled ‘Facebook Ads Retargeting – A Complete... [Read more]
MovieReelAI launches today. Introductory webinar at 10:00 EST #ad
The introductory MovieReelAI webinar is scheduled for 10:00 AM NY time today. It promises insights into using AI to build a prosperous business with videos. You won’t want to miss. Get ready to learn how AI-driven video creation can transform your content strategy and significantly boost your earnings. If you haven’t already claimed your seat,... [Read more]
