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Friday, May 3, 2024

Latest News

Reminder- Personalization Perfected: Conversational AI’s Impact on Demand Generation, April 24 [Webinar]

This is a reminder for the MarketingProfs webinar to be held on April 24, 2024.  Personalized marketing tailors messages and offers to individual preferences, enhancing customer engagement and loyalty. By leveraging data insights, it creates targeted experiences that resonate with consumers on a personal level, driving conversion and satisfaction. MarketingProfs... [Read more]

No More High Latency: JetWebinar is Here (Live Demo) #ad

Maybe you’ve been there. You’re hosting a crucial webinar, hundreds of potential leads are tuned in, and then the dreaded lag hits. Questions freeze, audio stutters, visuals pixelate, and your audience loses focus. That can become a disaster for a marketer. Traditional webinar platforms can struggle with latency, creating a frustrating... [Read more]

How To Protect Your Rankings While Relaunching A Website

To protect your rankings during a website relaunch, implement 301 redirects for all old URLs, maintain consistent content quality and structure, and promptly address any technical issues to ensure a seamless transition without compromising your hard-earned search engine visibility. Orbit Media Studios founder Andy Crestodina has published an article... [Read more]

The Social Media Benchmarks That Matter Today, May 15 [Webinar]

Social media benchmarks provide vital insights into a brand’s performance, enabling comparisons against industry standards to assess effectiveness, identify areas for improvement, and refine strategies for achieving marketing goals with precision. Adweek is hosting a webinar ‘The Social Media Benchmarks That Matter Today’ on Wednesday,... [Read more]

Reminder- Navigating Personalization and Measurement in the Post-Cookie Era, April 24 [Webinar]

This is a reminder for the Adweek webinar to be held on April 24, 2024.  Post-cookie, advertisers must determine how they’ll continue delivering personalized and relevant brand experiences while also measuring cross-media campaign effectiveness. To chart a path forward, media buyers and planners need to know about all the cookie alternatives out... [Read more]

Outlook on AI Transparency Is Unclear [Video]

Content Marketing Institute has published a new video ‘Outlook on AI Transparency Is Unclear’ featuring Robert Rose. The CMI team says, “Whether or not your brand uses generative AI in content creation, you’ll need to answer a new question: Should you speak up or stay silent about your chosen stance? Dove, Brandtech Group, and Sports... [Read more]

Reminder- Do More with Less: Navigating Customer Acquisition Challenges for Today’s Enterprises, April 24 [Webinar]

This is a reminder for the SEJ webinar to be held on April 24, 2024.  In today’s rapidly evolving digital landscape, businesses face unique challenges in acquiring customers and expanding their digital footprint. From limited resources, intense competition to lack of insights, navigating this terrain requires innovative acquisition strategies. Search... [Read more]

Retail Trends Masterclass, May 9 [Webinar]

To navigate shifting consumer behavior and deliver on demands for relevance, value and brand purpose, marketers need to account for these trends when they speak to consumers. Digital Marketing Depot is hosting a webinar ‘Retail Trends Masterclass’ on Thursday, May 9, 2024, at 1.00 pm EDT. The DMD team says, “Join Marigold’s Retail... [Read more]

The AI List Building Challenge: Let AI build your list #ad

Jen Perdew, Matt Rhodes, and John Rhodes have just released the AI List Building Challenge. It empowers you to harness the power of Artificial Intelligence (“AI”) to start and grow your subscriber list. Imagine leveraging cutting-edge AI technology to effortlessly expand your audience and increase engagement. Now, you can build an endless... [Read more]

Have You Tried These WordPress Alternatives?

WordPress CMS empowers users with a versatile platform for building websites, offering customizable themes, extensive plugin support, and intuitive content management tools, making it the preferred choice for individuals and businesses alike seeking flexibility and scalability in their online presence. Its user-friendly interface and robust community... [Read more]

Should Your Brand Shout Its AI and Marketing Plan to the World? [Answered]

Blending AI and marketing unlocks unprecedented insights into consumer behavior, enabling personalized campaigns, precise targeting, and dynamic content optimization, driving enhanced ROI and fostering long-term customer relationships in a data-driven landscape. It streamlines processes, empowers decision-making, and revolutionizes customer experiences,... [Read more]

AI Agents Army finishes 100s of marketing tasks in seconds #ad

AI Agents Army has just been released. It is a new SaaS tool that uses next-gen AI automation to perform hundreds of marketing tasks in seconds, tasks such as creating websites, videos, voice overs, images, social posts, ads copy, emails, website content, blogs, business plans, marketing plans, idea generation, lead generation, marketing planners,... [Read more]