Marketing continues to evolve year by year. New tools, technologies, and ideas make this change happen. Digital Marketing Institute contributor Clodagh O’Brien has published an article highlighting the top digital marketing trends for 2023. He says, “To help you kick 2023 off with a bang, we’ve talked to industry experts on our podcast to identify the most important trends. Read on to find out the 2023 trends for social media and influencer marketing, content marketing, B2B marketing, automation and marketing technology. 1. SOCIAL MEDIA AND INFLUENCER MARKETING TRENDS There are some... [...]
Archive for the 'Digital Marketing Trends' Category
Digital Marketing Institute has published a new podcast episode ‘Data Insights in Digital Marketing’ featuring Will Francis and Chris Penn. The DMI team says, “As modern marketers, we are swamped by numbers coming from all directions. How do we manage all this data, demystify it, and use it to our best advantage? Host Will Francis chats with Chris Penn to look at data from different and interesting angles. They talk about Regression analysis, using R and Python, GA4 and GDPR, along with lots of interesting real world metaphors! Chris also offers 5 key takeaways that any marketer... [...]
Contentsquare has published the ‘2022 Digital Experience Benchmark Report’. Download this report to explore the following: Insights into where you fall within your industry’s competitive landscape Expert analysis and guidance to improve your digital CX and help your brand stand out Strategic data to help you make informed updates to your digital strategy. 2022 Digital Experience Benchmark Report Contentsquare [...]
Post Covid-19, the economic conditions around the world are challenging for everyone. In such circumstances, we need to change the way marketing works. Exposure Ninja’s Tim Cameron has published an article highlighting the risks of reducing digital marketing in a recession. He says, “Do you reduce your marketing and hope sales keep on coming? Or, do you increase your marketing budget, hope that sales increase, and use that revenue to pay for the marketing? But, what if the sales don’t come? By the end of this blog post, I’ll have hopefully shown you enough convincing evidence that... [...]
By acquiring the right skills, you can take your internet marketing to an altogether new level. Watch Ahref’s latest video to learn 11 in-demand digital marketing skills that are important to develop for your digital marketing career. Ahrefs [...]
Digital marketing has become a lucrative career option for many. With the right mindset and proper knowledge, you can carve a path for yourself in this domain. HubSpot has published a new video ‘How to Start A Career in Digital Marketing In 2022’ to help anyone who wants to start a career in digital marketing. The HubSpot team says, “If you’re looking for a job in digital marketing and want to know what skills and experience you need, then this video is for you! I share six tips that will help you land your dream digital marketing job.” HubSpot [...]
In his latest video ‘Is Digital Marketing Going to Be Saturated in 2022?’, Neil Patel has shared some useful insights on the future of digital marketing. He says, “Everyone is doing digital marketing, especially after the pandemic. Today I’m going to break down if digital marketing is going to be saturated in 2022.” Neil Patel’ Blog [...]
There are several tools that exist in the world of digital marketing. It is a challenge to choose the ones that your business needs. Watch HubSpot’s newest video ‘Best 5 FREE Digital Marketing Tools You Need’ to learn about five free digital marketing tools. The HubSpot team says, “In this video we’re sharing the best 5 free digital marketing tools you need! Thank us later (or just give this video a big thumbs up). These free tools will help you with everything from project management to designing visual assets that’ll take your business to the next level. Want more... [...]
Digital marketing continues to evolve with the launches of new tools and technologies. By keeping pace with the ongoing changes, you can continue to make the most of your digital marketing initiatives. In his new video ‘The Most Valuable Digital Marketing Skills in 2021’, Neil Patel has highlighted some of the most important digital marketing skills for 2021. He says, “Do you want to do well in digital marketing? You need to know the valuable skillsets that everyone wants. Today I’m going to break down the most valuable digital marketing skills in 2021 that every company... [...]
Digital marketing depends on the tools and technologies. It keeps innovating with the addition of a new set of tools. SunHouse Marketing contributor Fran Jakubowicz has published an article highlighting 22 tools to improve digital marketing performance. He says, “The beauty of “suite tools” is their all-in-one convenience. They generally include the following: competitive intelligence, backlink analytics, SEO intelligence, website auditing, branded reports, social listening. 1. SEMrush Established in 2008, SEMrush (or old faithful) is a feature-rich, paid tool and a must in any digital... [...]