The latest ‘Econsultancy’ blog post is titled “Five stat-packed Christmas ecommerce infographics”. Graham Charlton says, “With Christmas just a month or so away, the ecommerce tips and predictions are coming thick and fast, not leastfrom this blog.  As ever, we’re expecting a record Christmas for ecommerce sales, while mobile is likely to play a massive role. Here are five Christmas-themed ecommerce infographics packed full of stats”. Five stat-packed Christmas ecommerce infographics ‘Econsultancy’ Blog  [...]

The latest MOZ blog post is titled “Web Psychology – Whiteboard Friday”. Nathalie Nahai says, “Behind nearly all of our marketing efforts is a hope that our customers will react and behave in a certain way. In that sense, psychology is a natural link to marketing, and in today’s Whiteboard Friday, one of the web’s leading authorities gives us a run-through of the fundamentally important field of web psychology”. Web Psychology – Whiteboard Friday MOZ Blog  [...]

The latest ‘Aweber’ blog post is titled “Leave The Stuffing In The Turkey: Why You Shouldn’t Overstuff Your Emails”. Rachel Acquaviva says, “In America, Thanksgiving makes us think of fall, family, football and, of course, a big holiday meal with turkey and all the trimmings. But this Thanksgiving, no matter where you are, heed our warning – stay away from “stuffing!” We’re talking about email “stuffing,” of course – when you try to cram way too much into one long message. And most of it may not even be what your subscribers want to hear about“. Leave The Stuffing In... [...]

The latest article on ‘Business 2 Community’ is titled “The State of Blogging”. Tatiana Aders says, “Marketers are using blogs more and more as a channel to acquire new customers, increase brand awareness and earn a variety of other marketing returns. Yet, according to a recent Social Media Marketing Report, sixty-two percent of marketers want to know more about blogging and at the same time sixty-six percent plan on increasing blogging activities. In fact, blogging was the top channel that respondents in the social media marketing report want to know more about. This overlap... [...]

The latest post on ‘Mashable’ is titled “Why Marketers Count Users By Channel Source”. Dani Fankhauser says, “Finding out where your website visitors are coming from is as foundational to the Internet as the link itself. But as marketers begin to invest more dollars into social media marketing and paid ads on various platforms, from Facebook to Twitter to StumbleUpon and more, the metrics to back up those investments become more powerful. Channel source tells marketers the volume of users coming from referrals, whether they’re social, search or direct.Let’s look... [...]

The latest article on HubSpot blog is titled “Let’s Talk About Digital Ad Fraud, Because It’s Everywhere”. R. Scott Raynovich says, “Most digital advertising is worthless. Especially the ad networks. These stories are everywhere. I just heard another one, on the phone. Want proof? It’s already out there. I have plenty of personal experience and sources. I know a CEO of a digital ad firm that says that most of the people he deals with are sleazy and lie. I have several personal experiences of ad buys in which I was getting nothing for something. I also have... [...]

The latest ‘Econsultancy’ blog post is titled “How many links does $1,318.72 get you using Zemanta?”. Danny Ashton says, “One of my favourite talks from SearchLove London 2013was Hannah Smith’s ‘23, 787 Ways To Build Links in 30 Minutes’. Among Hannah’s tips for sustainable link building, she mentioned a neat tool that helped her pick up 257 links at around $14 per link. This tool was Zemanta, a seemingly fantastic way of providing scalable outreach”. How many links does $1,318.72 get you using Zemanta? ‘Econsultancy’ Blog  [...]

The latest article on  ‘Marketing Land’ is titled “Using Paid Search To Aid Your SEO”. Benny Blum says, “A lot has changed in the world of search marketing over the last year. From Enhanced Campaigns to Hummingbird and not provided, search marketers have had to rethink and re-calibrate their strategies significantly. Some changes caused more uproar than others; but, one thing has become increasingly clear: the art and science of both SEO and paid search, respectively, are on a crash course, and a consolidated strategy is required to get the most out of both... [...]

The latest article on ‘Business 2 Community’ is titled “2013 Email Marketing Trends [Infographic]”. Taylor Wood says, “Email marketing has grown to be one of the most valued resources for marketers. Email campaigns help keep your brand top of mind, allow you to deliver quick and timely messages and most importantly, they contribute to your overall ROI.  Forty-four percent of email recipients made at least one purchase last year based on a promotional email. The Impact of email to your marketing goals is substantial. Are you providing a seamless visitor experience from your... [...]

The latest ‘Econsultancy’ blog post is titled “2014: The year content marketing finally grows up?”. Andrew Davis says, “As we draw closer to the end of 2013, not a day goes by without someone committing a feverish ‘future of content marketing’ post into the marketing blogosphere. According to these digital soothsayers, next year we are destined (doomed?) to see more native advertising, more video content, more renewed commitment to ‘story first’ strategies, and so forth. Sound familiar? These are all strategies and techniques you could have read... [...]