The latest article on ‘MarketingProfs’ is titled “Use Social Media to Steal Market Share (and More Good Advice for CMOs)”. Susan Ganeshan says, “Social media has proven itself an invaluable venue for businesses promoting their products and specials, but its value doesn’t end there. The direct and unbiased feedback customers share via social media opens a universe of possibilities for CMOs who want to blow the doors off of the competition while driving measurable results. The first step in this process is to operationalize social media feedback for a more informed strategy, more... [...]
Archive for the 'Internet Marketing Blogs' Category
The latest article on ‘Business 2 Community’ is titled “The What, Why, Dos and Don’ts of Comment Marketing”. Belinda Summers says, “Most marketers regard commenting as basically a spamming tactic used to build links and earn exposure on popular blogs. Although there’s no denying that commenting does produce such a result, but it should also be given a fair shake as a more in-depth marketing strategy. You see, it’s more than just spam. True commenting is about giving meaningful views and thoughts in order to promote relations, interactions, connections and eventually... [...]
The latest ‘Aweber’ blog post is titled “Get Your Audience Excited: How To Really Wow Them”. Crystal Gouldey says, “Award-winning ads can teach us a lot about what works and what doesn’t when it comes to marketing. That’s why we’ve been looking at some exceptional ones and extracting important lessons from them. This last ad we’ll cover won four International Advertising Bureau’s MIXX Awards and an AdWeek Buzz Award“. Get Your Audience Excited: How To Really Wow Them Aweber Blog [...]
The latest post on ‘Mashable’ is titled “Why Microsoft Is in it for the Long Haul With Surface”. Todd Wasserman says, “When Microsoft first announced its Surface tablet last June, it claimed it had cracked the code on the category. Weighing in at roughly the same size as the industry-leading iPad, the Surface had improved upon Apple’s design, Microsoft claimed. The Surface was “designed to seamlessly transition between consumption and creation, without compromise” according to a press release at the time. The product was also based on “extensive investment... [...]
The latest ‘Econsultancy’ blog post is titled “Five practical tips to help you get the most from your social media monitoring”. Jeremy Hollow says, “It doesn’t matter if you use social media monitoring tools for consumer engagement, PR, customer service or market research, here are a few tips which can help you focus your activity and get more in return“. Five practical tips to help you get the most from your social media monitoring ‘Econsultancy’ Blog [...]
The latest article on HubSpot blog is titled “‘Study Shows Nonprofits Raise More Money by Following BBB’s Guidelines”. Taylor Corrado says, “A recent study commissioned by the Better Business Bureau’s Wise Giving Alliance (BBB WGA) found that national nonprofits that meet the “watchdog’s standards for accountability” raise considerably greater amounts of money via donations – 8%, to be precise – than other organizations that don’t abide by the group’s guidelines. It was an even larger difference for”. Study Shows Nonprofits... [...]
The latest article on ‘Marketing Land’ is titled “3 Key iOS 7 Features Marketers Should Care About”. Aaron Strout says, “On September 18, Apple rolled out its new mobile operating system, iOS 7. Described by Apple SVP of Design Jony Ive as the “most significant change to the mobile operating system since our first iOS platform,” iOS 7 has applied the addition by subtraction principle. For starters, Apple’s “reductive design” approach features flatter icons (versus trying to make icons look three dimensional). Interestingly, this is an approach that Google... [...]
The latest MOZ blog post is titled “3 Methods Fueled by Data and Tools to Earn More (and Better) Links – Whiteboard Friday”. Rand Fishkin says, “We all hope to build better link profiles, but what does “better” mean, and how can we go about finding those “better” links? In today’s Whiteboard Friday, Rand offers an explanation of what they are, and walks us through three great ways to find them”. 3 Methods Fueled by Data and Tools to Earn More (and Better) Links – Whiteboard Friday MOZ Blog [...]
The latest article on ‘MarketingProfs’ is titled “How Video Plays a Crucial Role in the Rise of Content Marketing”. Michael Litt says, “”The next big thing in content marketing is video,” Justabout Everyone, Company ABC. I can’t credit that “quote” to anyone in particular because it’s been said by so many, from those in online media to B2B marketers. The truth is… as much as marketers love surveys and trend data, sometimes it’s just blatantly clear that something is upon us. Enter video. But, knowing hasn’t yet translated into doing.... [...]
The latest article on ‘Business 2 Community’ is titled “13 Traditional Marketing Strategies You Can’t Afford to Ignore”. YEC team says, “Everybody talks about online advertising — but traditional marketing still makes it into most company budgets. What traditional marketing do you still invest in, and why?”. 13 Traditional Marketing Strategies You Can’t Afford to Ignore Business2Community.com [...]