Jeff Bode has released a new WordPress plugin that creates an impressive flexible footer for calling attention to ads. The bane of marketers is banner blindness. People don’t notice and, as a result, don’t click or buy. Bode’s Super Footer Bar corrects this problem. This footer bar is always at the bottom of the page, no matter how far up or down the visitors scroll. If they scroll far enough down, the bar is below the bottom of the page, so nothing else is hidden. You can rotate up to 3 versions of the footer bar, which can contain “share buttons”, opt-in forms,... [...]

WordPress has great ease of use, but hackers have learned to exploit its vulnerabilities. Site owners need to make changes to close as many loopholes as possible. A few months ago, IM NewsWatch profiled Robert Vance’s WordPress Security Dashboard (no longer available) that showed how to improve WordPress security. Now Vance has released WP Security Plus, that actually implements most of the security precautions you need for your WordPress site. (Vance recommends that you install a couple of free security plugins to add additional security. He saw no reason to duplicate their functionality,... [...]

A year ago, Karin Haworth and Dreeick VanDyke released : WP Optins , a plugin that improves the visitor’s optin experience and makes it easier for the webmaster to build the opt-in page. Back then, they described it as “The World’s Easiest Squeeze Page Builder.” But now the easiest just got better. They have added new features, including: * Instant Graphical Headlines (no Photoshop needed) * Point-N-Click Graphics (buttons, bullets, arrows) * Custom Logo, Header and Footer Graphics They aren’t releasing it officially until January 22, but they have a special... [...]

Coolice has offered a number of niche Amazon affiliate stores in the last year. His latest is a new store selling videos. He calls it VideoStoreClone. Movie videos are big business (so are TV videos), and Amazon has created a huge video department. Amazon affiliates wanting to take advantage of the huge inventory, can set up their own store in minutes using VideoStoreClone. This WordPress theme is tuned for SEO and for conversions. It is automated and does the ongoing work for you. When people visit your store, they can: • Read the news about recent and upcoming movies, to whet their appetite •... [...]

Pinterest excels at sharing visual content. And that’s a good thing since “a picture’s worth a thousand words.” Suppose your Amazon affiliate site could look as good as Pinterest, but instead of cute pet pictures, it showed pictures of Amazon products, so that when people clicked, they bought from your affiliate link. That’s what Jaka Pradana’s new PinBoardZon theme does. It has many benefits for your sites: ► Supports 7 Amazon stores, Amazon.com plus 6 country stores ► Supports iPad and i{Phone mobile users ► Automatically updates the price when Amazon... [...]

Here’s another way to monetize your WordPress site; use a banner to show Amazon GoldBox offers. Zon GoldBox Wizard Plugin will show the latest GoldBox offers automatically. Since GoldBox changes daily, this means your site will have a steady stream of changes, which impresses both Google and your human visitors. Zon GoldBox Wizard Plugin: • Displays Latest Amazon Goldbox Deal On Posts • Displays Latest Amazon Goldbox Deal On Pages • Displays Latest Amazon Goldbox Deal On Sidebar • Includes 5 Call to Action Button Colors • Supports 1-Click (Automatic) Update •... [...]

Paul Pavel’s new WP Tube Squeeze lets you make attention-getting squeeze pages, with a real video in the background, so people stay and watch. It’s a WordPress plugin that can be used with your WP themes. It’s easy to use, and the squeeze pages it creates are professional and good-looking. The plugin uses the latest HTML 5 and CSS 3 coding so it will be valuable to you for the long term. And it has a simple dashboard that allows you to customize your squeeze page colors and other features, and paste in your autoresponder code. Your squeeze page is ready for Facebook and supports... [...]

Dr. Veit Schenk just released Google Crystal Ball. With the many changes to Google’s algorithm in the last year, the results provided by classic keyword research tools may not be the best information. So Dr. Schenk has released this new tool. On his sales page, Dr. Schenk illustrates some of the strange results Google is providing for keyword searches; Google seems to be favoring paid ads over websites that have been optimized for the search term. Marketers like you are faced with a daunting task of reading Google’s mind and finding keywords that still are favorable to marketers. That’s... [...]

Robert Plank has released his latest product, and this time he’s targeting marketers who need to create sales pages. (Is there any other kind?) Paper Template 2.0 creates sales pages (and opt-in pages) for a site based on WordPress. Plank is something is a WordPress expert. This isn’t his first WordPress product. He’s most famous for his WordPress Backup Creator, but he’s done other WP products as well. With Paper Template 2.0, you can instantly create the page you want to become your sales page. You can set it to be the page people see first when they come to your site.... [...]

Visitors that don’t respond as you need them to represent a wasted opportunity. If they had been treated to a little better persuasion, they may have: • Opted in for your squeeze page • Filled in a form for a CPA offer • Signed up for your membership site • Tried out that free trial you made available • Bought that affiliate product you were promoting None of the good results you need can take place unless you can say something to convert them from lookers to action-takers. Brennen Noble is releasing Conversion Cartel at 10 AM EST, today, and its goal is to eliminate... [...]