Choosing an appealing name for your website is extremely important. It helps you create a lasting impression on your audience. Entrepreneur magazine contributor Brad Flowers has published an article on how to name your business for wider success. He says, “Every industry has a set of unwritten branding rules, or tendencies, that become codified over time. Sometimes they can become clichés. Most industries will have only a few types of names. This happens naturally: One company finds success, and the next company mimics them because it worked for the first. The next thing you know, it’s... [...]

SEO is one of the most important processes that help today’s organizations scale new heights. It helps you establish your identity online and grow your sales. To help you make the most of your SEO efforts, Koozai contributor Gary Hainsworth has shared seven SEO myths & misconceptions. He says, “As long as SEO has been a thing people have said to do X to get good rankings. Many times they are right, but sometimes the coincidences and anecdotal evidence sticks in peoples memories. These myths and misconceptions are sometimes hard to shake, so what should be ignored? Most of these... [...]

Robert Plank is giving away copies of his new Kindle book, hoping for reviews from early readers. We got a copy today. It will be free for another day or two. Here is the note he sent us: Quick question… if you continue with the same course of action that led you to this point, will you experience the same results? Is that good or bad? So, don’t you think you could perhaps “use” a new set of tools to get a handle on your income, your mindset, emotional control, productivity, then this book will be the most important thing you read today: Course Correct: Lessons, Principles & Strategies... [...]

Bruce Clay has published ‘Quick Reference Guide to Common Google SERP Features’. He says, “The Google search engine results page (SERP) is ever-evolving. Not only does Google aim to improve the SERP with new features each year, but also every search query presents a new SERP with varying features to rank for. So getting to know the most common SERP features is a good starting point on your journey for optimizing for them. In this article, let’s discuss: What Are SERP Features Why Are SERP Features Important? Types of SERP Features in Alphabetical Order Can You Optimize for... [...]

Social Media Examiner’s Michael Stelzner has published a new video ‘New Instagram Reels Ads, Reels Insights, Stories Tools, DM Automation, and More’ featuring Natasha Samuel. Watch this video to learn: Instagram Reels Insights Instagram Reels Ads Instagram Drops for Products Instagram Stories Automatic Caption Stickers Instagram Creator Monetization: Native Affiliate Features, Marketplace, Badges and Milestone Payouts Instagram DM Automation Instagram Branded Content Tools and Multi-Brand Listings in Posts Instagram Algorithms Clarified Instagram Public Like Counts. Social... [...]

Marketing objectives are the goals you want to achieve during a certain period of time. By clearly setting your marketing objectives, you can continue to work in the right direction. HubSpot contributor Clifford Chi has published an in-depth article on setting & achieving marketing objectives in 2021. He says, “The first thing to understand is the subtle difference between a goal and an objective. A general goal is going to be your broader vision while your marketing objective is that more concrete specification of how that vision is achieved. In order to craft your marketing objective,... [...]

Image Source: Unsplash New may be exciting in the marketing world, but traditional doesn’t mean outdated. An email marketing strategy can be one of the most cost-effective strategies you can adopt. Social media news can seem compelling enough for even seasoned marketing professionals to ditch email. But while trying out new content formats on trending platforms like Clubhouse and TikTok is important for staying relevant, tried-and-true email marketing is still a powerful opportunity to engage current and potential customers in the long term. Here are four compelling reasons why email marketing... [...]

Lead generation is the process of attracting, engaging, and capturing the interest of your target market. By getting more and more leads, you can enhance the chances of growing your sales. Ahrefs contributor Si Quan Ong has published an article highlighting 10 lead generation tactics that work. He says, “Getting more leads is important because it gives you the ability to nurture your relationship with potential customers and bring them closer to buying your product or service.In this post, you’ll learn 10 different lead generation tactics that you can use as part of your lead generation... [...]

Mario Brown is announcing a new opportunity for Agencies, Video Marketers and Online Marketers: White Label Studio. This is going live today (June 14), and it includes White Label rights to four Agency Apps that you can use for your clients, your prospects, and your personal business. You can rename your apps with your choice of branding and then resell them. Brown’s company isn’t mentioned in the apps, so they are like professional apps that you created. To make it easy to sell under your own name, you are also getting a White Label Dashboard where you can upload: ➤ Your logo ➤... [...]

If you want to use video in your marketing, you would be wise to make sure your videos are unique, not dozens of other copies scattered around the internet. New software just released by Brett Ingram called VSLCreator lets you quickly make 100% unique sales videos. The full license lets you sell the videos you make to clients. They also have a “lite” license for people who only want to make videos for their own use. You may want this new tool only for your own video marketing, but don’t ignore the business possibilities of selling videos. It’s a big market; just check Fiverr... [...]