Blog marketing is a content marketing strategy that uses blogs to reach a target audience and build customer loyalty.HubSpot contributor Rachel Leist has published ‘How to Write a Blog Post: A Step-by-Step Guide’ to help marketers craft irresistible blog posts.She says, “Blog posts allow you and your business to publish insights, thoughts, and stories on your website about any topic. They can help you boost brand awareness, credibility, conversions, and revenue. Most importantly, they can help you drive traffic to your website.1. Understand your audience.Before you start writing... [...]
Archive for the 'Internet Marketing Tips' Category
Search Engine Journal has made available a replay of its webinar ‘State Of Marketing Data Standards In The AI Era’.Heather Campbell says, “Watch this on-demand webinar and learn how companies are addressing new privacy laws, taking advantage of AI, and organizing their data to better capture the campaign data they need, as well as how you can implement these findings in your campaigns.In this webinar, you will:Gain a better understanding of how your marketing data management compares to enterprise advertisers.Get an overview of the current state of data standards and analytics,... [...]
Digital Marketing Institute has published a new report titled ‘Most Important Marketing Skills, Biggest Challenges, & the Impact of AI’.The DMI team says, “Our report from the survey, DMI Insights: The Most Important Marketing Skills, Biggest Challenges, & the Impact of AI, provides invaluable perspectives and feedback which will continue to drive the kinds of content and learning that we know our community needs.In this report, we explore the following questions:What are the most important skills for marketers?What skills are marketers looking to develop in 2024?What... [...]
Copyblogger has published the latest podcast episode ‘Building a Massive Personal Brand and Business Using Social Media’ featuring Dan Go.The Copyblogger team says, “The podcast episode features a conversation between Tim Stoddart and guest Dan Go, covering topics like fatherhood, not being concerned about external judgments, and the role of social media.They also talk about success and how Dan remains grounded and hungry for more despite his accomplishments.”https://www.youtube.com/watch?v=U8m79YP-w-4Copyblogger [...]
Blogging for business is a content marketing strategy that involves creating content about a company’s products or services. The goal is to improve the company’s online visibility and encourage readers to buy their products or services.MOZ contributor Dani Leitner has published a new case study titled ‘How a Small Travel Blog Gained Topical Authority’.She says, “When looking back on starting my travel blog, the first COVID-19 lockdown was probably not the best time to do it. It was certainly not the best time for travel or the travel industry in general.From an... [...]
HubSpot has published the latest episode of ‘My First Million’ podcast episode titled ‘Brainstorming Ideas with The $200M Man’.The HubSpot team says, “Shaan Puri ( / shaanvp ) and Sam Parr ( / thesamparr ) are jamming with Patrick Campbell on trends that are doubling and the businesses you can start to pounce on them. Patrick also shares three product frameworks, the importance of freedom-inducing purchases, and what his research has revealed about the ultra wealthy.“https://www.youtube.com/watch?v=6Ui-FxhUUPUHubSpot [...]
Neil Patel has published a new video ‘Critical Agency Acquisition Mistakes’.He says, “Mastering the intricate dance of agency acquisition is a high-stakes game, and navigating this terrain unscathed requires strategic foresight. In the realm of business expansion, the journey towards acquiring agencies is riddled with potential pitfalls that can spell disaster if not approached with due diligence. This video unravels the critical mistakes that can sabotage the otherwise well-intentioned pursuit of agency acquisition.”https://www.youtube.com/watch?v=uvmBxTp14bANeil Patel’s... [...]
Neil Patel has published a new video ‘Behind The Scenes AI Secrets for Marketing with Neil Patel & Eric Siu’ sharing useful tips on using AI for marketing.In this exclusive behind-the-scenes exploration, delve into the captivating world where cutting-edge AI meets the dynamic realm of marketing. Join industry titans Neil Patel and Eric Siu as they pull back the curtain, revealing the intricacies of harnessing artificial intelligence for unparalleled success in the ever-evolving landscape of digital marketing.https://www.youtube.com/watch?v=oQB-uCF5OSwNeil Patel’s Blog [...]
This is a reminder for the Adweek webinar to be held on December 6, 2023. To reach today’s connected consumer, advertisers need to consider every tool and channel at their disposal, and build comprehensive campaigns that can deliver impactful, relevant messages at every possible touchpoint. That’s easier said than done.Adweek is hosting a webinar ‘Why an Omnichannel Strategy Will Drive 2024 Success: Top Trends in Marketing Spend’ on Wednesday, December 6, 2023, at 1.00 pm EST.The Adweek team says, “Get insights into the consumption and marketing investment trends shaping... [...]
Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Content Marketing Strategy in the Age of AI’ featuring Robert Rose.The SME team says, “Do you need to revamp your content marketing strategy? Wondering how AI will alter content marketing? Explore content marketing strategy in the age of AI.”https://www.youtube.com/watch?v=BCwaFE4-01Q Social Media Examiner [...]