Blogging delivers great benefits in today’s business world. A well-managed blog helps you to create a strong online presence and a community. It also enables you boost your sales by establishing direct communication with your target audience. CoSchedule contributor Ben Sailer has shared an article highlighting nine elements of an excellent blog post that helps you to increase your site traffic. Sailer says, “Have you ever wondered how top-performing bloggers consistently publish exceptional posts? While their work may look like magic, it doesn’t happen by accident. They have processes... [...]

Your blog content represents your “brand”. Usually we post text, video and audio content on our blogs. But what are some other things that can enhance the credibility of our blogs? By creating new varieties of blog content you can make it interesting. Blogging Wizard’s Stacey Corrin has shared an article highlighting 40 different types of content you can create for your blog. Corrin says, “Here are 40 different types of content you can publish: 1. Listicles Everybody loves a list. They’re easy to scan, have digestible information and they’re super popular for social... [...]

The Problogger team has published a new podcast episode ‘How Blogging Led to a Million Dollar Business for Jeff Goins’. In this episode Jeff Goins talks on how his blogging business has evolved over the years and how it is flourishing. Goins has shared the following tips in his talk: Write every day  Get more subscribers Build email lists Learn from other bloggers Offer to write and accept guest posts. To discover more useful tips listen to the podcast. How Blogging Led to a Million Dollar Business for Jeff Goins Problogger  [...]

We recently shared six steps to make your blog posts popular. The Blogging Wizard contributor Adam Connell has shared some useful tips to help you make your blog more effective by creating persona-driven content . Connell says, “Before we go into what makes persona-driven content, you need to create a persona for your ideal reader. Or several – that’s up to you. But let’s stick to one to start with. What exactly is a persona? A persona is a snapshot of your ideal reader. Some refer to it as an avatar. This persona will include details about the challenges your ideal reader will face,... [...]

Matt Mullenweg has announced that WordPress 5.0 is going to be launched on December 6. The users will be able to choose between Classic and Gutenberg on a per-user or per-post level. He says, “Based on the stability, testing, and reports on the release candidates for WordPress 5.0 so far, we are now targeting Thursday December 6th for public release and announcement. 5.0.1 will open for commits soon, and will be an area people can choose to focus on at the contributor day at WordCamp US in Nashville this Sunday. As before, if new information arises that indicates the software is not stable,... [...]

Content marketing requires constant creation of quality content which is a challenging job. Continuously creating fresh content requires persistent efforts. We need to consider remaking our content – from blog posts to video and from video to emails for better conversions. MOZ columnist Laurel Taylor has shared an useful article on how marketers can use their old blog posts fro improved marketing. Taylor says, “On many sites, the sheer number of pages are the biggest reason to consider improving or scaling back old content. If past content managers chose quantity over quality, heaps... [...]

Blogging is an art that has been utilized well for developing businesses. It helps you keep your customers informed and persuade them to make purchase. HubSpot contributor Rachel Leist has shared a short guide to creating an outstanding blog post. She has also shared free blog post templates. Leist says, “Today, people and organizations of all walks of life manage blogs to share analyses, instruction, criticisms, and other observations of an industry in which they are a rising expert. After you read this post, there will be absolutely no reason you can’t blog every single day —... [...]

Google Analytics helps you identify the sources of web traffic to your WordPress website and to keep it growing. HubSpot columnist Kristen Baker has shared a five step guide to hep you set up Google Analytics for WordPress. Baker says, “Depending on the Google Analytics plugin you choose, set up may differ slightly. The WordPress plugin library has several options, such as Google Analytics Dashboard for WP, MonsterInsights, WooCommerce for Google Analytics, and Analytics Cat. For the sake of this example, we’re going to review how to set up Google Analytics Dashboard for WP by ExactMetrics.... [...]

WordPress has been very much integrated in the lives of the online marketers as it offers the easy way to publish web contents online. HubSpot’s Kristen Baker has shared four ways to install WordPress. Baker says, “WordPress is known for being one of the most popular content management system (CMS) software options available to date. One of the main reasons for this is because WordPress is easy to use and meets the needs of almost any type of website and business. Installing the CMS is a simple process that only takes about five minutes. But if you’re new to the software, installing... [...]

HubSpot’s Carly Stec has compiled a list of 25 of the best WordPress plugins for marketers. The list includes plugins like Jet Pack, The SEO Framework, Just Writing, Pretty Link, Google XML Sitemaps and more.  Stec says, “Did you know there are over 56,000 WordPress plugins available today? WordPress plugins allow you to enhance your website’s functionality by adding features and capabilities that don’t come standard with the system. From writing tools to SEO tips to analytics, WordPress plugins will help you arrive at any solution you’re seeking, all while keeping your... [...]