It is utmost important to research a topic before starting your blog. Right focus in the blogging journey can earn you fame in this domain. HubSpot’s Clifford Chi has shared six data-driven tips to choose a blog topic. Chi says, “Analyzing audience data before ideation is crucial for crafting desirable content. Let’s read on to learn six data-driven tactics for choosing the topics your audience actually desires. 1) Find Out What Already Works for You The most accessible data source that can inform your blog strategy are your own metrics. You just need to tag each of your blog... [...]

Blogging is a continuous process and so sometimes could be boring and seem like a tedious job. Copyblogger writer Sonia Simone has shared ten tips to make your blogging journey enjoyable and help improve your blog. Simone says, “Here are 10 strategies I’ve found helpful when you don’t want to quit, but you need to get a little bit of the magic back. 1. Read outside your topic When you’re mastering a new subject, it’s only natural to immerse yourself in it. You’ll read, watch, and listen to content obsessively while you pick up nuances and new ideas. It’s a bit of a honeymoon... [...]

Blogging is the best way for promoting your content and persuading people to become your clients. More than 75% of North American B2B and B2C content marketers use blogging as a content marketing tactic. Of course, all marketers do not achieve success in application of blogging to enhance their marketing. CMI’s Jodi Harris has listed five problems that marketers face while using blogs for promotion. She has also presented solutions to each of the five problems. Addressing problem#1 of inconsistent schedule, Harris says, “Great blog content should be like an eagerly anticipated gift... [...]

Though Blogs are growing steadily, there are a few you would live to follow. The content of the blogs is all you care about and it makes you be a regular follower. As a marketer, we need to be focused when it comes using blogs as tools for enhancing our marketing efforts. HubSpot’s Sophia Bernazzani has shared ten tips which can help you enhance the quality of your blog posts. Bernazzani says, “To make sure nothing slips through the cracks and every one of your blog posts is both comprehensive and useful to your readers, we’ve created a rundown of everything you need to remember... [...]

When it comes to online publishing, people go for ready to set up and use content management systems and WordPress is most popular among them. With WordPress, people can make beautiful and interactive websites. Copyblogger writer Jerod Morris has shared three tips to build a better WordPress websites. Morris says, “You can’t build a successful website with one inspired 48-hour work binge over a weekend. You can’t even do it by taking an entire month, or even three or four, to focus on nothing but your website. Not if you want your success to sustain beyond those three or four months. Sure,... [...]

Online publishing is a big industry and there are millions of writers and bloggers trying their best to attract more people to read their content and subscribe. Copyblogger’s Sonia Simone has shared seven tips that can help such people to get more readers and subscribers. On providing right treatment to the visitors, Sonia says, “At the beginning, when we’re squeaking along with just a few site visitors, it’s particularly important to capture every little scrap of attention we can. So before you start trying tactics to get more new visitors, make sure that: You have at least a... [...]

The WordPress Plugins page features 50,706 plugins. Many bloggers publish list of great plugins for various categories. These plugins make your blogging journey smooth and fruitful. AWeber’ Sam Hollis has shared a list of seventeen WordPress plugins that help marketers improve their email marketing efforts. Hollis says, “If WordPress is your Content Management System (CMS), there are a ton of ways you can use the tool to level up your marketing and achieve greater success. With WordPress plugins, you can do things like supercharge your list building efforts, make your website more... [...]

Blogging is an engaging task which produces great results. It helps marketers stay connected with their prospects and clients. With right tools, marketers can make their blogging efforts smooth. Ann Smarty of Content Marketing Institute has shared information about nine blogging tools that can help marketers. Ann says, “The following tools will help you to do more, know more, and understand more to boost your blog performance without spending hours learning new things normally outside of the routine. Before-publishing tools 1. Add Google Custom Search Engine to your site Google Custom Search... [...]

Your blog is a medium that keeps you in constant touch with your audience and allows interactive communication. To get people’s attention to your blog posts, it is important to craft titles that are different and still meaningful. HubSpot columnist Corey Wainwright has share six tips to write catchy titles for your blog. On keeping your titles short, Wainwright says, “There is no one-size-fits-all answer to how long or short your title should be. It depends what your goals are, and where your headline will appear. Do you want this post to rank really well in search? Focus on keeping... [...]

Unsplash, provider of free high-resolution photos, has updated its license for the use of its photos over web. Earlier, the site used to allow publishers to copy, modify, distribute and use the photos for free, including commercial purposes. The site’s new license has restricted the modification and replication of the photos. Unsplash’s new license: “All photos published on Unsplash can be used for free. You can use them for commercial and noncommercial purposes. You do not need to ask permission from or provide credit to the photographer or Unsplash, although it is appreciated... [...]