Mastering the art of collaborating with your CFO and articulating marketing requirements and strategies in terms they grasp is an invaluable skill for marketing leaders. Content Marketing Institute is hosting a webinar ‘Demonstrating the ROI of Content to Senior Leadership’ on Thursday, March 23, 2023, at 2.00 pm EST. The CMI team says, “Join seasoned marketing expert and entrepreneur Ali Roach, alongside Compose.ly’s Head of Marketing, Nicole MacLean, for a captivating session. They will present a comprehensive framework for pinpointing the ideal resources for your content... [...]

This is a reminder for the Content Marketing Institute to be held on March 22, 2023.  Content Marketing Institute is hosting a webinar ‘The High Cost of Hiring the Wrong Freelancers for Your Content Marketing’ on Wednesday, March 22, 2023, at 2.00 pm EST. The CMI team says, “This webinar will explore the pitfalls of hiring the wrong freelance writer and the high costs that can come with it. Join this webinar and learn: How to identify the type of freelancer that is needed for your business and content goals Best practices for finding and evaluating freelance talent How to manage... [...]

This is a reminder for the MarketingProfs webinar to be held on March 21, 2023.  MarketingProfs is hosting a webinar ‘Marketing Ops: The Oxygen You Need for Scalable, Sustainable Growth’ on Tuesday, March 21, 2023, at 2.00 pm ET. The MarketingProfs team says, “Join marketing ops visionary Laura Patterson for a hands-on, interactive session. She’ll explain why the marketing ops team is one of the most important in your organization. And she’ll unveil her special formula for creating a stellar marketing ops function to support your growth in 2023. You’ll learn: Five... [...]

Content Marketing Institute is hosting a webinar ‘Synchronize Sales and Marketing with Adobe and Microsoft’ on Thursday, April 20, 2023, at 1.00 pm EST. The CMI team says, “Join us to learn how you can take a proactive, informed approach to providing relevant – and epic – B2B experiences through the integration between Adobe Marketo Engage and Microsoft Dynamics 365 for Sales. This winning combination provides your sales and marketing teams with the right data to conduct more efficient campaigns while improving the quality of your pipeline. In this webinar, we’ll go over... [...]

This is a reminder for the MarketingProfs webinar to be held on March 16, 2023.  MarketingProfs is hosting a webinar ‘How Marketing Teams Can Tap Into Their Superpowers’ on Thursday, March 16, 2023, at 2.00 pm ET. The MarketingProfs team says, “In this webinar, you’ll discover how to use the tools at your disposal to do more (revenue-generating activities) with less (time, team, and budget)—and save the day. You’ll learn: How to make automation your trusty sidekick to keep prospects and customers engaged throughout the entire buyer’s journey and customer... [...]

This is a reminder for the Hootsuite webinar to be held on March 16, 2023.  Hootsuite is hosting a webinar ‘Design Social Content Like a Pro’ on Thursday, March 16, 2023. The MarketingProfs team says, “In this webinar, you’ll hear from Senior Graphic Designer Eric Uhlich and Social Marketing Coordinator Eileen Kwok as they review top performing social posts from various industries and explain why they were successful. Plus, we’ll take a deeper look at the design principles used to create the posts and how you can use them for your own social content. Ready to get started? What... [...]

Content Marketing Institute is hosting a webinar ‘Content Marketing Master Class: Life Sciences & Healthcare’ on Wednesday, March 29, 2023, at 2.00 pm EST. The CMI team says, “Join us on March 29th for CMI’s Content Marketing Master Class: Life Sciences & Healthcare edition. We’ll tackle how to more effectively market to healthcare professionals by developing better strategies and creating more personalized content experiences. We’ll also bring together a panel of healthcare marketers to talk about the opportunities, challenges, and what’s next for this ever-changing... [...]

This is a reminder for the Content Marketing Institute webinar to be held on March 15, 2023.  Content Marketing Institute is hosting a webinar ‘Up Your Digital Game’ on Wednesday, March 15, 2023, at 2.00 pm EST. The CMI team says, “Join James Leedom, Marketo Customer Technical Advisor, as he provides specific actions to walk you through the process of creating that strategy—or strengthening the one you already have. To make the most out of this interactive session, we encourage you to attend this live training with two or more teammates. You’ll even gain access to a downloadable... [...]

The hiring process for a freelance writer can be tricky – there are many considerations to factor in, such as quality, reliability, and cost-effectiveness. Content Marketing Institute is hosting a webinar ‘The High Cost of Hiring the Wrong Freelancers for Your Content Marketing’ on Wednesday, March 22, 2023, at 2.00 pm EST. The CMI team says, “This webinar will explore the pitfalls of hiring the wrong freelance writer and the high costs that can come with it. Join this webinar and learn: How to identify the type of freelancer that is needed for your business and content goals Best... [...]

Programmatic advertising allows advertisers to reach a large audience by purchasing ad space from any ad inventory available, rather than being limited as they might have been before. Real-time flexibility. MarketingProfs is hosting a webinar ‘Avoid Wasting Your Ad Budget on the Wrong Audience: Getting Started With Programmatic Advertising’ on Thursday, March 23, 2023, at 2.00 pm ET. The MarketingProfs team says, “Join us to uncover how programmatic can help you deliver the right message at the right time, to a more precise audience—at scale. You’ll learn: The fundamentals... [...]