Content Marketing Institute is hosting a webinar ‘Mind Mapping Content in 5 Easy Steps’ on Thursday, January 26, 2023, at 1.00 pm PST. The CMI team says, “You spend hours and hours creating content to fuel your content marketing programs. You produce blog posts, videos, white papers and more. You set a plan to promote each piece of content, including posting it to your social channels, publishing it on your website and highlighting it in your newsletters. But, then what? Do you really understand if you are getting all the possible value out of your content? Join us on Thursday,... [...]

Webinars help us get more followers. You can use webinars as a content marketing strategy in the digital world. In his latest video, Neil Patel has shared useful webinar tips. He says, “67% of marketers say that they were increasing their investment in webinars. So, how can you capitalize on all of this webinar enthusiasm? Check out my favorite tip for hosting a webinar.” Neil Patel’s Blog  [...]

Marketing personalization, also known as personalized marketing or one-to-one marketing, is the practice of using data to deliver brand messages targeted to an individual prospect. MarketingProfs is hosting a webinar ‘Personalization: The Key to Delivering ROI in 2023’ on Thursday, January 19, 2023, at 2.00 pm ET. The MarketingProfs team says, “Karen Steele, chief marketing advisor at Sendoso, will explain how to captivate your buyers with a relevant, personalized, and memorable experience so you can drive meaningful results and ROI in 2023. You’ll discover: Why your current... [...]

This is a reminder for the Content Marketing Institute webinar to be held on January 18, 2023.  Content Marketing Institute is hosting a webinar ‘5 On-Demand Strategies to Scale Digital Content in 2023’ on Wednesday, January 18, 2023, at 2.00 pm EST. The CMI team says, “Watch Garrett Ruiz for his webinar, Building a Content Strategy: Setting the Foundation for High-Velocity Content Production, to learn how to build a content strategy for long-term success. You’ll learn: How a ‘content strategy’ differs from a ‘content plan’ (and why you need both) What foundational... [...]

This is a reminder for the MarketingProfs webinar to be held on January 18, 2023.  MarketingProfs is hosting a webinar ‘How to Build a High-Converting Lead Magnet’ on Wednesday, January 18, 2023, at 12.00 pm ET. The MarketingProfs team says, “Join us for How to Build a High-Converting Lead Magnet, a free (no-pitch/no-sales) webinar with demand generation expert Kenda Macdonald. Some lead magnets are far better than others. And good lead magnets should do much more than attract your prospects and collect leads. Join us for this practical and actionable webinar, and learn how... [...]

This is a reminder for the MarketingProfs webinar to be held on January 17, 2023. MarketingProfs is hosting a webinar ‘Six Steps to Future-Proof Your B2B Marketing for Greater ROI in 2023’ on Tuesday, January 17, 2023, at 2.00 pm ET. The MarketingProfs team says, “Join veteran B2B marketing expert Michael Brenner to learn six practical steps you can take right now to start meeting buyer needs and your CEO’s expectations. Join us to learn how to: Differentiate between marketing with content vs. true, effective B2B Content Marketing Implement practical, feasible content... [...]

In B2B marketing, finding the balance between effectiveness and efficiency is a relentless task. MarketingProfs is hosting a webinar ‘Supercharge Your Strategy With Content Syndication’ on Thursday, January 26, 2023, at 2.00 pm ET. The MarketingProfs team says, “Join Abbi Tanton and Stacy McMaster as they break down the ultra-efficient benefits of content syndication—namely its ability to boost lead generation, brand awareness, and SEO performance all at once. You’ll learn: The many ways content syndication works to support various marketing objectives Best-practices... [...]

With today’s information overload, it is vital to present content in an attention-grabbing way. Even as a B2B company, you still need to impress your target group with content that, on the one hand, stands out from the crowd and, on the other hand, adds value. But how? With Creative Data Storytelling. Content Marketing Institute is hosting a webinar ‘Creative Data Storytelling – 5 Steps to Creating Attention-Grabbing Content’ on Wednesday, January 25, 2023, at 11.00 am PST. The CMI team says, “Marketing and advertising expert Jan Ahrens from Statista Content & Design will... [...]

This is a reminder for the MarTech webinar to be held on January 12, 2023.  MarTech is hosting a webinar ‘7 Ways to Keep Your Customers Coming Back in 2023’ on Thursday, January 12, 2023. The MarTech team says, “With a myriad of ways to win customer loyalty, Jon will break down the seven most effective strategies according to the survey results, share which generation is the most likely to try – and stop – using a new brand (hint: it’s not Boomers) and other fresh data points along the way. Key takeaways: Tactics to increase your investments in customer segmentation Suggestions... [...]

Lead magnets are the cornerstone of a solid demand gen strategy. But not all lead magnets are created equal. MarketingProfs is hosting a webinar ‘How to Build a High-Converting Lead Magnet’ on Wednesday, January 18, 2023, at 12.00 pm ET. The MarketingProfs team says, “Join us for How to Build a High-Converting Lead Magnet, a free (no-pitch/no-sales) webinar with demand generation expert Kenda Macdonald. Some lead magnets are far better than others. And good lead magnets should do much more than attract your prospects and collect leads. Join us for this practical and actionable... [...]