SEMrush has published a new ebook titled ‘9 Steps to Creating SEO-Friendly Content’ to help you come out with content that gets you more web traffic. The SEMrush team says, “Looking for specific steps to boost organic traffic to your website? Download a checklist on how to create engaging and SEO-friendly content from scratch. Nothing but the essential steps from our Content Optimization Guide packed into a PDF. Save the checklist for yourself or share it with colleagues to make sure your new article is perfectly optimized every time”. 9 Steps to Creating SEO-Friendly... [...]

Your content needs to be error-free to achieve the desired impact on your audience. By following a standard procedure, you can continue to create high-quality content. Copyblogger contributor Stefanie Flaxman has shared 10 content proofreading tips to catch mistakes and publish better content. She says, “Proofreading ensures you’ve thoroughly reviewed your work, so you feel good about releasing it to the world. Here are 10 content proofreading tips that will help you publish with confidence. 1. Proofread backwards Sonia Simone and I used to have a running joke. Whenever I mentioned that proofreading... [...]

Context is the core of your content. It helps you to connect with your audience and make them step up to take the desired action. Search Engine Watch contributor Jack Schuleman has shared three useful strategies to help you create meaningful content with your personal passion. He says, “Using a passion to inform content is straightforward, but instilling this idea throughout a team can take some time. There’s a comfort level that varies from one person to the next. But there are few steps to make the process easier, and it goes something like this: 1. Find opportunities to utilize your... [...]

Content Marketing Institute is hosting a webinar ‘Create Digital Experiences That Engage’ on Friday, December 11 at 1.00 pm ET. The CMI team says, “Take a look at your inbox on any given day, and you likely have multiple emails promoting a virtual event. While this uptick in webinars and virtual conferences has presented professionals with lots of online learning opportunities, it also means your audience might be experiencing virtual event fatigue. To make your virtual event successful, your content needs to stand out in the crowd. The types of content you need to consider for... [...]

Content Marketing Institute is hosting a webinar ‘Acquire, Engage, Accelerate: How to Create Killer Content for Each Stage of the Buying Journey’ on Wednesday, December 9 at 2.00 pm ET. The CMI team says, “No two buyer journeys are alike. Therefore, no two content experiences can be alike. To be successful as a marketing professional today, you need to carefully curate your content for each buyer at each stage of their buying journey. And to show you how to do just that, we’ve enlisted the help of two marketing pros from Drift, Matilda Miglio (Sr. Marketing Manager) and Sarah... [...]

Your content can play a major role in driving more traffic to your websites and blogs. By keeping your content in sync with the search engine algorithm requirements, you can continue to grow your search engine ranking. Go Fish Digital contributor Stewart Fussell has shared an eight-step plan to help you create content for SEO. He says, “I’ve found that the best way to create new content is to use a clear, step-by-step plan that focuses on targeted strategies. Using topics, keywords, and competitors to develop a thoughtfully curated plan will make all the difference for your team. Below... [...]

Your content plays a very important role in attracting new visitors to your websites. Well-crafted content is of the utmost importance when it comes to persuading people to take an action online. Copyblogger’s Stefanie Flaxman has shared a five-point blueprint to help you edit and create great content. She says, “To help you aim for “this week’s version of perfect,” here’s a five-point blueprint of items to double-check after you’ve finished your standard editing and proofreading process. Then you’ll know it’s time to let your writing go. Check #1: Paragraphs When you’re... [...]

Your site needs to get the basics right: enough content, clean navigation, and the important standard pages (About Us, Contact Us, legal pages, etc.), but those are the bare minimum. For your site to excel and to bring in the most engaged fans, you need to do more. You need supercharged content strategies that generate more engagement with your website, and new training just released can help you upgrade your site for better results. Check into this new training from Content Sparks, Next Level Website Content. In this just-released training you will discover: ➡️ How to structure your content... [...]

The content marketing success lies in the usefulness and popularity of your content. It needs to be helping people in the desired way. Copyblogger’s Stefanie Flaxman has shared two steps to make sure that you create content that your audience loves. She says, “When some people do, and some people don’t, you’re on the right track, but you still might freeze up a bit when you encounter negative feedback. To combat that criticism-confusion, here are two simple steps. Step #1: Ask yourself, “Is this person the right fit for my audience?” If you think they are, their criticism may... [...]

Content creation requires many hands. By involving freelancers in the content creation process, you can improve your frequency of publishing the content on blogs and websites. SEMrush contributor Maria Raybould has shared five ways to help you work with freelance writers to produce quality content. Raybould says, “In this post, we’re going to look at how to work with professional content writers to create great content that drives results. 1. Be Clear About the Work Agreement Before you even start working with a freelance writer, make sure that everyone is clear about the scope of the project... [...]