The most productive copywriters – people like John Caples, Robert Collier, and Maxwell Sackheim in days gone by; Robert Bly, Frank Kern, David Garfinkel, and others today – are able to sell millions of products and become quite prosperous themselves. It all comes through their ability to write advertisements that are so intriguing that readers read them all the way through, looking for answers to their problems. Being able to write like that is a skill every marketer can use. You could have an excellent product and a collection of good bonuses but still not have the sales you are hoping... [...]

John Chow has published a new video ‘How To Add a Countdown Timer To Your Emails’ to help you countdown timers to your emails. He says, “Using a countdown timer can create a sense of urgency and encourage your subscribers to take action. Many businesses use countdown timer on their site to increase conversion and sales. But how do you add a countdown timer to your email? In this video, you’ll learn simple method to add a countdown timer to your emails by combining AWeber and the Sendtric countdown timer generator“. How To Add a Countdown Timer To Your Emails John Chow’s... [...]

Email marketing plays an important role in the growth of your business. It has been one of the most trusted marketing tactics. Marketing Land contributor Rodric Bradford has shared 10 ways to help you improve your email marketing campaigns. Bradford says, “With COVID-19 grinding in-person marketing to a stop, marketers are putting even more pressure on the original “king”: email. But with the renewed focus comes the responsibility to make sure you are executing with best practices in mind. “Email marketing should address how you can make [the recipient’s] life better today, even if... [...]

We first met Matt Bacak in 2006 when we first entered the online marketing industry. Even 14 years ago, Bacak was a successful internet marketer and was already teaching other marketers how to follow the same path to online success. He has used a number of marketing methods over the years, including platform speaking and webinars, but his first love, responsible for a lot of his sales, is email. Bacak has just released his book Matt Bacak’s Secret Email System, which shares how he created a 7-Figure online business using nothing but ethical email marketing. That may surprise you. After all,... [...]

A warm subscription confirmation email can help you to create a greater impact on your new subscribers. AWeber contributor Sean Tinney has shared some useful tips on writing impactful confirmation and welcome emails. Tinney says, “Your confirmation and welcome email are your first impression. They set the tone for your relationship with subscribers and can improve engagement for future emails. But to make them successful, there are two things you need to do: create an automated email series and write compelling confirmation and welcome emails. What to Include in Your Automated Confirmation... [...]

The Ahrefs team has published the second episode of ‘Link Building Case Study: Results of 515 Outreach Emails’. Joshua Hardwick says, “If you’re new to this series, our first video was about strategically building a statistics page that would generate links. And in this video, we’ll show you how we built links to that page. In order to isolate backlinks from our email outreach efforts, we didn’t promote the post to our existing audience. On top of that, we hid it from our blog index and category pages, RSS feeds, and we even noindexed the page so it couldn’t be discovered... [...]

By scheduling your email marketing campaigns according to the email opening habits and preferences of your subscribers, you can continue to do well in email marketing. HubSpot’s Kayla Carmicheal has published an article highlighting the best time to send emails. Carmicheal says, “If you’re wondering about the best time to send a marketing email, there’s something you should know first. There’s a lot of data out there on the subject that provide differing answers, and one reason is because it depends on your audience and, more importantly, how you’re measuring... [...]

The format of your emails plays an important role in the success of your email marketing campaigns. Blogging Wizard’s Lyn Wildwood has share an article sharing advice on whether to send HTML emails or plain text emails. She says, “The decision to use HTML emails over plain text or vice versa is important for one essential reason: email deliverability. Deliverability should be at the top of your list of priorities when it comes to email marketing. Optimizing things like subject lines, email content and delivery times is meaningless if your emails aren’t landing in your subscribers’... [...]

Email marketing is one of the most successful ways to reach out to your prospective buyers and continue to make more sales. Copyblogger has published a new podcast episode ‘The Advantage of Email Marketing’ featuring Nathan Barry of ConvertKit. Listen to this episode to explore: Nathan’s early views on digital marketing and why his core values haven’t changed How to build your audience (the right way) Why “Teach everything you know,” and “Work in public,” are still Nathan’s mottos The right time to build a product or sell something to your email list Why email is still... [...]

Email marketing is a great way to achieve widespread reach and an ability to personally connect with your prospects and customers. AWeber contributor Sean Tinny has share five useful ways to help you create your email marketing database. Tinny says, “Fortunately, there are lots of easy ways to collect email addresses so that you reap the benefits of email marketing. We’ve gathered the best email list building tactics to grow subscribers in this guide. They are grouped below to help you: Gain more subscribers through existing relationships Learn how to get more emails from your website Earn... [...]