For quality video editing, you need the right set of tools that can save you time and help create attractive video content Search Engine Journal contributor Ben Steele has published an article highlighting the pros and cons of top 5 video editing tools. He says, “I’m looking at the tools that provide the most power, customizability, and features. Ease of use is a consideration but not a primary concern. 1. Adobe Premiere Pro 7-day free trial. $35.99 per user for a business license. Adobe is probably the biggest name in professional creative software. One of the coolest things about Adobe... [...]

HubSpot has published a new video ‘Build The Perfect Homepage with High Conversion Web Design’ featuring useful strategies to build a high-converting homepage for your website. The HubSpot team says, “How to rank highly on YouTube using proven SEO strategies including keyword research. We’ll show you the precise steps that will help your videos rank higher and get more views.” HubSpot  [...]

Content Marketing Institute has published a new video ‘Create Great Short-Form Video with Your Phone’ featuring useful advice on creating quality video content using phones.  The CMI team says, “We all know video content- especially short-form video content- is becoming more important than ever in marketing. But are you still hesitant to try it?”  [...]

Paul Nicholls has just released Tube Hero, showing how to maximize your marketing success on YouTube. Nicholls has been studying and experimenting with marketing on YouTube for years. His studies have taken him far beyond the IM niche. Late in 2022, he started a new experiment. He chose a brand new niche that he was unfamiliar with and set about to build his marketing around YouTube videos related to that niche. First, he created a new channel for this niche. Then he posted a few niche-related videos. In September he got about 5,800 views. In October, he got 85% more, 10,846 views, and since then... [...]

Shorts Profit Builder, which was just released by George Katsoudas, lets you generate affiliate income simply and without any techie stuff. It’s a new 1-click app that builds websites out of existing YouTube Shorts videos. Watch the demo video here: Shorts Profit Builder Demo. Using it is simple: 1) Log in to the online cloud app 2) Choose your website name. 3) Select a keyword. 4) Click a button. Done. Your affiliate website, filled with cool YouTube Shorts videos is ready. The goal of your (instantaneously built) site is to draw traffic and have visitors, in addition to watching the videos,... [...]

Video is an integral part of marketing. It helps you reach a wider audience and persuade them. HubSpot contributor Pamela Bump has published an article on how video consumption is changing in 2023. She says, “Video is more important to consumers now than ever before. Our annual State of Video Marketing survey with Wyzowl shows that 91% of businesses use video as a marketing tool, more than any of the previous years since the surveys started. From video length to what attracts viewers — here’s what’s changing for video consumption in 2023. 1. Consumers increasingly rely on... [...]

Repurposing video content means taking a single video, reworking it, and posting it to multiple channels and social media platforms. Social Media Examiner contributor Anna Sonnenberg has published an article featuring six ways to repurpose short-form videos on social media. She says, “From remixing to cross-posting on multiple channels simultaneously, short-form video is one of the most flexible content types. Get more mileage from your short-form content using the tips below. #1: Share as Stories Want to get more views for a great reel you published? On Instagram and Facebook, you can repurpose... [...]

With the right video editing tools, you can create attention-grabbing content that helps you improve your business. Search Engine Journal contributor Andrea Atzori has published an article featuring 13 best video editing software tools for beginners. He says, “Video editing has a steep learning curve. Many of the best feature-complete tools have complex user interfaces (UIs) and require advanced knowledge to use them effectively. They can also be hefty investments. In evaluating beginner tools, I focused on two core areas: user-friendliness and price. Some of the tools on the list are a bit... [...]

When it comes to content marketing, video fares high. It helps you convince your prospects to take the desired action. With the right tools, you can create great video content. Search Engine Journal contributor Andrea Atzori has published an article featuring the 13 best video editing software tools for beginners. He says, “It doesn’t make sense to spend much on a tool until you’ve developed preferences for functions and UI elements. Let’s look at some of the best places to start. 1. Adobe Premiere Elements Price: $99. Platform: Windows, macOS. Experience Necessary: Beginner to... [...]

MarketingProfs has published a new video tutorial ‘Eight Steps to Making Great Smartphone Videos’ to help marketers create quality video content. The MarketingProfs team says, “Thanks to smartphones, creating great video for your organization is now easier and less expensive than ever before. Despite this brave, new, more accessible world, the rules of video planning and preparation have not changed—you still need to make sure you’ve got all your ducks in a row before you press record. In just 10 minutes, you’ll learn about essential planning considerations for smartphone... [...]