Keyword research is an important step when it comes to SEO. Through keyword research process can help you to choose the best keywords for your content. HubSpot has published a new video ‘Keyword Research Step-by-Step: Best Strategies to Rank #1 (2023)’ highlighting useful keyword research steps. The HubSpot team says, “Looking to improve your organic traffic and rank higher on Google? Keyword research is the key. In this video, we’ll show you some incredible research tools that will help efficiently find the right keywords to dominate your niche.” HubSpot  [...]

ChatGPT has many functionalities when it comes to improving the online marketing process. For better SEO performance, it can be employed to speed up your keyword research processes. Search Engine Journal contributor Daniel Smullen has published an article featuring useful tips on using ChatGPT for keyword research. He says, “Steal my most effective prompts for conducting keyword research – and if you can hold off on trying them out and get to the end of the article, I will provide you with some additional advanced use cases for ChatGPT and keyword research. Let’s jump straight into... [...]

To get higher search engine rankings, you need to choose the best keywords that best describe your products and services. Semrush has published a new video ‘How to Find Keywords that Convert’ highlighting techniques to find keywords that can help you achieve better SEO performance. The Semrush team says, “Ever wonder why your content strategy isn’t converting? Most strategies focus on the awareness stage of the marketing funnel, and while this might get you a lot of traffic, you might notice that your conversions are rather low. Discover what you can do to focus on prospects... [...]

Keyword research is the process of finding and analyzing search terms that people enter into search engines with the goal of using that data for a specific purpose, often for search engine optimization (SEO) or general marketing. Ahrefs contributor Joshua Hardwick has published an article featuring nine free keyword research tools. He says, “In this post, you’ll learn how to do these tasks with nine free keyword research tools. The best free keyword research tools Keyword Generator for finding popular keyword ideas. Answer The Public for finding keywords phrased as questions. ChatGPT for... [...]

Keyword research helps you find which keywords are best to target and provides valuable insight into the queries that your target audience is actually searching on Google. Search Engine Land contributor Tom Demers has published an article on using ChatGPT for keyword research. He says, “If you’ve used ChatGPT for any period of time for tasks like creating content for SEO, you’ve likely noticed a few things: It’s great and a major time-saver for some tasks. It’s much worse than what you already do for other tasks. To get the most out of it, you must understand how it works,... [...]

This is a reminder for the Search Engine Journal webinar to be held on January 25, 2023.  Search Engine Journal is hosting a webinar ‘How To Supercharge Your Keyword Research With Powerful Topic Clustering’ on Wednesday, January 25, 2023, at 2.00 pm ET. The SEJ team says, “Join our upcoming webinar and learn how you can supercharge your keyword research through clustering. In this live session, Dave Snyder, CEO and Founder, together with Sabrina Hipps, VP of Partner Development at CopyPress, talks through how this method can improve your search results. What You’ll Learn: How... [...]

Keyword research is the process of discovering keywords you can target to create relevant content for your customers, ideally for the highest value and lowest effort. Siege Media has published ‘Keyword Research: A 6-Step Guide for 2023’. Griffin Parrish says, “In this how-to guide for 2023, we’ll go over exactly how to do keyword research for SEO, how to prioritize topics, and tools you can use to help along the way. Step 1. Get To Know Your Audience While you might want to immediately jump into a popular keyword suggestion tool, doing so will skip over one of the most important... [...]

Keyword mapping is a process of assigning keywords to the relevant pages and creating a logical structure of the website based on keyword research. Search Engine Journal has published ‘Keyword Mapping: A Beginner’s Guide’ explaining the importance of mapping out your keywords as an essential part of a successful search engine optimization strategy. Viola Eva says, “There are several benefits to keyword mapping. First is that it organizes your content effectively, which not only aids in Google’s understanding of how relevant this URL is for a search query but also makes it... [...]

By targeting topic clusters in your research, you can easily build a powerful collection of relevant, associated keywords. Search Engine Journal is hosting a webinar ‘How To Supercharge Your Keyword Research With Powerful Topic Clustering’ on Wednesday, January 25, 2023, at 2.00 pm ET. The SEJ team says, “Join our upcoming webinar and learn how you can supercharge your keyword research through clustering. In this live session, Dave Snyder, CEO and Founder, together with Sabrina Hipps, VP of Partner Development at CopyPress, talks through how this method can improve your search... [...]

Ahrefshas published a new video ‘How to Do Local Keyword Research for Your Small Business’ featuring steps to perform keyword research. The Ahrefs team says, “Local keyword research is the first and arguably the most crucial step of local SEO. 88% of people who do a local search on their smartphone usually visit a related store within a week. With this step-by-step tutorial, your local business can rank for the right keywords and drive targeted local traffic to your website, which will send you more customers.”  [...]