To grow your business, one of the most important things you need to do is get discovered in the search results. Google receives over 63,000 searches per second on any given day. This number is a big opportunity for any business out there. Rank Ranger team has published a new podcast episode ‘Making Your Brand and Products Discoverable on Google & Beyond’ featuring Garrett Mehrguth. Listen to the podcast to learn following: How to be discoverable by gobbling up as much market share as possibleTaking advantage of review sites for discoverabilityWhere Search fits into... [...]

The search engine optimization process depends on several elements and one of the most important element you need to consider is your website’s security. Search Engine Journal contributor Kristopher Jones has shared an article highlighting the importance of website security in SEO. Jones says, “If you have been optimizing a website’s technical SEO and are now looking to move into the security aspect of that realm, know that doing so is relatively easy. Let’s look at a few ways that your website’s security could be affecting your SEO. 1. HTTPS Is a Ranking Signal Any... [...]

A strong search engine optimization (SEO) strategy enables you not only to attract new visitors but also in improving the user experience and usability of your website. SEO helps you in expanding your organic reach and building trust and credibility too. Distilled contributor Annaleis Montgomery has shared five useful tips to start your SEO journey and improve marketing performance. Montgomery says, “They say learning SEO is like learning a new language. With such a skill, comes hours of pouring over educational materials and practising it until it comes with ease. But if you don’t... [...]

SEO keeps changing with Google algorithm updates. In 2019, Google announced several changes to its algorithms which required improvements in your strategies. Rank Ranger team has published a new podcast episode ‘Looking Back at SEO in 2019’ featuring Ross Tavendale of Type A Media. Rank Ranger team says, “Ross Tavendale of Type A Media joins us to reflect back on the major trends in SEO brought to us in 2019! Where we’re at with links, nofollow hints, news links, spammy links, and the future of links Featured Snippet clicks, no clicks, more clicks – everything... [...]

Your holiday marketing efforts need a strong SEO strategy for reaching more people online. And for better SEO performance you need an ability to perform effective keyword research. Searchmetrics contributor Jordan Koene has published a new podcast episode ‘Building and Assessing a SEO Holiday Keyword List’ featuring Tyson Stockton. Koene says, “Santa is always making his list and checking it twice, and Searchmetrics is following suit with our holiday triage mode checklist to help keep SEOs on track during a hectic holiday season. Join Ben and Searchmetrics’ Director of Services... [...]

You need a well-planned SEO strategy to get more web traffic from search engines. To achieve your search engine marketing goals, you should avoid any kind of mistakes. Authority Labs contributor Ashley Segura has shared eight things that might be hurting your SEO strategy. Segura says, “Decoding the mysteries of search engine optimization can be incredibly frustrating. Before you throw in the towel, let’s take a look at some of the most common mistakes webmasters make that can leave gaping holes in even the best SEO plan. Here are 8 reasons your SEO game might be weak. 1. Mediocre Content Poor... [...]

A title tag is an HTML element that specifies the title of your web page. Title tags appear on search engine result pages in response to search queries. Tags also appear in social media posts and browser tabs. According to Moz “title tags are the second most important on-page factor for SEO, after content”. Title tags help your visitors to know what information will be present when they visit your web page. Seer Interactive’s Zaine Clark has shared four tips to write title tags to get better SEO performance. Clark says, “Title tags are important for various reasons. Title tags... [...]

You can improve your SEO performance with faster page loading speed, high quality content, image optimization, link building and many other tactics. Effective keyword research plays a pivotal role in discovering right set of keywords for improving your web traffic. SEO Clarity contributor Julia Stewart has shared an article highlighting useful ways to to improve your SEO campaigns with competitor keyword research. Stewart says, “Before we get to the practical part, I believe we should address these three concepts of competitive keyword research. Keyword Difficulty I admit that I am not a... [...]

A strong SEO strategy avails you several benefits. Some of them are: You can build your brand with it. Your SEO-optimized website earns more traffic. It helps your target audience to find your website. It boosts your credibility and authority and enables you to stay ahead of your competitors. You can either outsource your SEO work or do it yourself. If you want to go for the second option, Ahrefs’ Joshua Hardwick is here to help you. Joshua Hardwick has published a new video ‘How to Learn SEO Fast and Effectively’ on YouTube. Watch the video to learn and practice SEO. Hardwick... [...]

You need to be careful while crafting your website’s page titles as it is important to tell visitors whether they are visiting the right page. Also met descriptions are also of utmost importance for taking SEO advantage. Exposure Ninja contributor Dale Davies has shared 21 steps to help you write effective page titles and meta descriptions for your website. Davies says,”To write the best page titles and meta descriptions, you must make them unique, make sure they’re not too short or long, use accurate keyword phrases for each page, not stuff keywords in, and write for people, not... [...]